Mumzworld Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Mumzworld’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mumzworld.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Mumzworld

App Name : Mumzworld



OS : Android

Network : Facebook,Audience Network,Instagram

Developer : MumzWorld

Publisher : Korean Food Recipes - 10k Recipes,YouCam Nails - Manicure Salon for Custom Nail Art,AirBrush: Easy Photo Editor,30 Day Fitness Challenge - Workout at Home,YouCam Perfect - Best Selfie Camera Photo Editor,BeautyPlus - Easy Photo Editor Selfie Camera,Treehouse Table,Sweet Selfie Camera:Beauty cam,photoselfie editor

Total creative ads during the time period : 8,595

Duration : 766

Popularity : 1,012,292

2. Mumzworld’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Mumzworld in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Mumzworld in the recent period. As of 2020-09-06, among the Mumzworld‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 36.54%, Carousel category’s proportion is 63.46%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Mumzworld’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 86.9%,

Instagram’s proportion is 4.41%,

Audience Network’s proportion is 4.36%,

Messenger’s proportion is 4.33%,

’s proportion is .

In the date of 2020-09-06, Mumzworld‘s network with the most ads is Facebook and its proportion is 75.0%.

3. Top 3 Ad Creative Analysis of Mumzworld

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mumzworld. We can see some advertising trends.

Top 1 Ad Creative of Mumzworld

Ad Details :

Headline :Shop Baby Feeding Essentials on Mumzworld!

Text :Additional 10% OFF with Mumzworld app. #1 Mother, Baby & Child app in the Middle East!

Top 2 Ad Creative of Mumzworld

Ad Details :

Headline :Everyone Loves Our Toy Collection!

Text :Additional 10% OFF with Mumzworld app. #1 Mother, Baby & Child app in the Middle East!

Top 3 Ad Creative of Mumzworld

Ad Details :

Headline :Everyone Loves Our Toy Collection!

Text :Additional 10% OFF with Mumzworld app. #1 Mother, Baby & Child app in the Middle East!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 361 356 348
Popularity 995 995 994
Dimensions 1200 x 628 1200 x 628 1200 x 628
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 2 2 2
Countries Saudi Arabia,United Arab Emirates Saudi Arabia Saudi Arabia,United Arab Emirates
Language English English English

Through the above analysis, we can see that the most effective channel for Mumzworld in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Mumzworld’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Mumzworld, you can click the app name below to view related reports.