Mundi Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Mundi's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mundi.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Mundi
App Name : Mundi
Logo：
OS : Android
Network : Google Ads(Admob),Audience Network,Facebook
Developer : KAYAK.com
Publisher : 30 Day Fitness Challenge - Workout at Home,Facebook,Instagram,BeautyPlus - Best Selfie Cam & Easy Photo Editor,7 Minute Workout,AirBrush: Easy Photo Editor,YouCam Nails - Manicure Salon for Custom Nail Art,Blue Light Filter - Night Mode, Night Shift
Total creative ads during the time period : 376
Duration : 890
Popularity : 94,972
Check ASO Keywords of Mundi
2. Mundi’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mundi in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Mundi in the recent period. As of 2021-02-24, among the Mundi‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-24, Mundi's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.88%,
Instagram's proportion is 33.43%,
Messenger's proportion is 31.68%,
's proportion is ,
's proportion is .
In the date of 2021-02-24, Mundi‘s network with the most ads is Facebook and its proportion is 34.21%.
3. Top 3 Ad Creative Analysis of Mundi
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mundi. We can see some advertising trends.
Top 1 Ad Creative of Mundi
Ad Details ：
Headline ：Reserve um hotel agora mesmo!
Text ：Precisa de um hotel em {{destination.city}}?
Top 2 Ad Creative of Mundi
Ad Details ：
Headline ：Reserve um hotel agora mesmo!
Text ：Precisa de um hotel em {{destination.city}}?
Top 3 Ad Creative of Mundi
Ad Details ：
Headline ：Busque hotéis hoje mesmo!
Text ：Visite {{destination.city}}.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 238 | 238 | 238 |
| Popularity | 998 | 998 | 998 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil,Portugal,Angola | Brazil,Portugal,Angola | Switzerland,Belgium,Central African,France,Luxembourg,Congo,Monaco |
| Language | Portuguese | Portuguese | French |
Through the above analysis, we can see that the most effective channel for Mundi in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Mundi's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Mundi, you can click the app name below to view related reports, or you can find more info in ASOTools.