Musicnotes Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Musicnotes's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Musicnotes.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Musicnotes
App Name : Musicnotes
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Musicnotes
Publisher : Instagram,Facebook,Dinosaur Puzzle - Amazing Dinosaurs Puzzles Games for kids,FreeСraft,电池管家-电池检测维护大师
Total creative ads during the time period : 236
Duration : 2,328
Popularity : 23,787
Check ASO Keywords of Musicnotes
2. Musicnotes’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Musicnotes in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Musicnotes in the recent period. As of 2021-03-15, among the Musicnotes‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 27.27%, Playable Ads category's proportion is 0.0%, Image category's proportion is 72.73%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Musicnotes's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.6%,
Facebook's proportion is 25.59%,
Messenger's proportion is 24.66%,
Audience Network's proportion is 24.14%,
's proportion is .
In the date of 2021-03-15, Musicnotes‘s network with the most ads is Facebook and its proportion is 25.97%.
3. Top 3 Ad Creative Analysis of Musicnotes
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Musicnotes. We can see some advertising trends.
Top 1 Ad Creative of Musicnotes
Ad Details ：
Headline ：Free Musicnotes Edition with code MEFREE
Text ：Music brightens our days, so we're offering a free Musicnotes Edition with code MEFREE
Top 2 Ad Creative of Musicnotes
Ad Details ：
Headline ：Musicnotes
Text ：www.musicnotes.com
Top 3 Ad Creative of Musicnotes
Ad Details ：
Headline ：Get A Free Musicnotes Edition
Text ：Download our free song of the month or receive a free Musicnotes Edition sheet music with code ME1FREE.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 206 | 39 | 30 |
| Popularity | 707 | 198 | 146 |
| Dimensions | 1200 x 1200 | 1060 x 175 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | YouTube | Audience Network | |
| Related Ads | 3 | 1 | 1 |
| Countries | United States | Denmark,Brazil | New Zealand,United Kingdom,Australia,Germany,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Musicnotes in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Musicnotes's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Musicnotes, you can click the app name below to view related reports, or you can find more info in ASOTools.