ThatHelps Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the ThatHelps’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ThatHelps.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of ThatHelps

App Name : ThatHelps

Logo

ThatHelps-SocialPeta

OS : Android

Network : Facebook,Google Ads(Admob),Audience Network

Developer : Legacy Connect

Publisher : Treehouse Table,SHAREit - Transfer Share,USA Weather forecast,Vegan Recipes Free,Text Free: Free Text Plus Call,TalkU Free Calls +Free Texting +International Call,True Mobile Caller ID Locator Call Blocker,Father's Day Cards Free,DU Battery Saver - Battery Charger Battery Life

Total creative ads during the time period : 187

Duration : 997

Popularity : 46,480

2. ThatHelps’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser ThatHelps in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of ThatHelps in the recent period. As of 2020-09-06, among the ThatHelps‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 50.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, ThatHelps’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 98.91%,

Google Ads(Admob)’s proportion is 1.09%,

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In the date of 2020-09-06, ThatHelps‘s network with the most ads is Google Ads(Admob) and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of ThatHelps

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ThatHelps. We can see some advertising trends.

Top 1 Ad Creative of ThatHelps

Ad Details :

Headline :Plastic Bags: How To Reduce Their Damage To The Planet

Text :Give plastic bags a second life and reduce their presence in your home.

Top 2 Ad Creative of ThatHelps

Ad Details :

Headline :Support the LGBTQ Community Near You.

Text :Ideas and opportunities to help and make a difference.

Top 3 Ad Creative of ThatHelps

Ad Details :

Headline :Help Our Planet: Plant Trees

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 330 456 345
Popularity 999 999 999
Dimensions 1200 x 628 1200 x 675 1088 x 1078
Creative Type Image Image Video
Network Facebook Facebook Facebook
Related Ads 1 4 1
Countries United States United States United States
Language English English Dutch

Through the above analysis, we can see that the most effective channel for ThatHelps in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free ThatHelps’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to ThatHelps, you can click the app name below to view related reports.