My Chicco Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the My Chicco’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Chicco.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of My Chicco

App Name : My Chicco


My Chicco-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Artsana S.p.A.

Publisher :

Total creative ads during the time period : 35

Duration : 176

Popularity : 4,167

2. My Chicco’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser My Chicco in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of My Chicco in the recent period. As of 2020-08-20, among the My Chicco‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-20, My Chicco’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-20, My Chicco‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of My Chicco

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Chicco. We can see some advertising trends.

Top 1 Ad Creative of My Chicco

Ad Details :

Headline :Krzesełko do karmienia Polly Progres5

Text :Od leżaczka do nakładki na krzesło!

Top 2 Ad Creative of My Chicco

Ad Details :

Headline :Baby Hug Air 4 w 1

Text :Regulowane łóżeczko dla dzieci

Top 3 Ad Creative of My Chicco

Ad Details :

Headline :Baby Hug Air 4 w 1

Text :Tylko w Chicco!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 104 18 18
Popularity 761 96 96
Dimensions 400 x 224 1200 x 1200 1200 x 1200
Creative Type Video Image Image
Network Facebook Instagram Audience Network
Related Ads 1 1 1
Countries Poland Poland Poland
Language Polish NA NA

Through the above analysis, we can see that the most effective channel for My Chicco in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free My Chicco’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to My Chicco, you can click the app name below to view related reports.