FWD MAX Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the FWD MAX’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FWD MAX.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of FWD MAX

App Name : FWD MAX

Logo

FWD MAX-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Instagram

Developer : FWD Life Insurance Public Company Limited

Publisher : Fotor - Photo Editor & Collage,MySQL QueryDB Client,GulogGratis: Køb & sælg,MakeupPlus,TopBuzz: Notícias,Vídeos, GIFs,HuffPost - News & Politics,Video Editor with Music Star,地铁跑酷 - 官方中文版

Total creative ads during the time period : 122

Duration : 949

Popularity : 9,009

2. FWD MAX’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser FWD MAX in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of FWD MAX in the recent period. As of 2020-08-29, among the FWD MAX‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 14.29%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 85.71%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, FWD MAX’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 42.93%,

Facebook’s proportion is 29.97%,

Audience Network’s proportion is 18.78%,

Messenger’s proportion is 8.31%,

’s proportion is .

In the date of 2020-08-29, FWD MAX‘s network with the most ads is Facebook and its proportion is 35.71%.

3. Top 3 Ad Creative Analysis of FWD MAX

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FWD MAX. We can see some advertising trends.

Top 1 Ad Creative of FWD MAX

Ad Details :

Headline :เปลี่ยนโบนัสเป็นเงินออมวันนี้

Text :ได้โบนัสแล้วเอาไปทำอะไรดี? เก็บออมเพื่ออนาคตที่มั่นคง Easy E-SAVE...

Top 2 Ad Creative of FWD MAX

Ad Details :

Headline :ประกันสุขภาพ Family CARE

Text :เปิดเทอมนี้ เตรียมพร้อมสร้างภูมิคุ้มกันดีๆ เพื่อลูกแล้วหรือยัง? Family CARE...

Top 3 Ad Creative of FWD MAX

Ad Details :

Headline :Family CARE

Text :“แฟมิลี่ แคร์” ประกันสุขภาพที่ใช่! สำหรับพ่อแม่ยุคใหม่โดยเฉพาะ ✔ คุ้มครองชีวิตและสุขภาพ...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 42 173 165
Popularity 474 231 210
Dimensions 750 x 750 796 x 415 796 x 416
Creative Type Image Image Image
Network Audience Network Audience Network Audience Network
Related Ads 64 14 15
Countries Thailand Thailand Thailand
Language Thai Thai Thai

Through the above analysis, we can see that the most effective channel for FWD MAX in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free FWD MAX’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to FWD MAX, you can click the app name below to view related reports.