My Dino Park Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the My Dino Park's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Dino Park.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of My Dino Park
App Name : My Dino Park
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : CoolReal
Publisher : Instagram
Total creative ads during the time period : 302
Duration : 228
Popularity : 61,151
Check ASO Keywords of My Dino Park
2. My Dino Park’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser My Dino Park in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of My Dino Park in the recent period. As of 2021-03-15, among the My Dino Park‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, My Dino Park's the proportion of networks impressions are placed like this:
Instagram's proportion is 31.36%,
Facebook's proportion is 30.19%,
Audience Network's proportion is 22.14%,
Messenger's proportion is 16.31%,
's proportion is .
In the date of 2021-03-15, My Dino Park‘s network with the most ads is Audience Network and its proportion is 29.03%.
3. Top 3 Ad Creative Analysis of My Dino Park
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Dino Park. We can see some advertising trends.
Top 1 Ad Creative of My Dino Park
Ad Details ：
Headline ：IOS user free download
Text ：Keep a dinosaur is what kind of experience?! 🦕🦕🦕
Build your own dinosaur kingdom👏👏😜
Top 2 Ad Creative of My Dino Park
Ad Details ：
Headline ：IOS user free download
Text ：Keep a dinosaur is what kind of experience?! 🦕🦕🦕
Build your own dinosaur kingdom👏👏😜
Top 3 Ad Creative of My Dino Park
Ad Details ：
Headline ：IOS user free download
Text ：Keep a dinosaur is what kind of experience?! 🦕🦕🦕
Build your own dinosaur kingdom👏👏😜
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 177 | 179 | 176 |
| Popularity | 990 | 990 | 989 |
| Dimensions | 340 x 426 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for My Dino Park in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free My Dino Park's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to My Dino Park, you can click the app name below to view related reports, or you can find more info in ASOTools.