My Secret Bistro Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the My Secret Bistro's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps My Secret Bistro.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of My Secret Bistro
App Name : My Secret Bistro
Logo：
OS : iOS
Network : Facebook,Vungle,Audience Network
Developer : FLERO GAMES Co.,Ltd.
Publisher : Instagram,Fancy Makeup Shop!,Mommy's Baby Grows Up Salon,Baby Care Adventure Game,Bridge Constructor FREE,New Baby Sister Makeover Game,Candy Dessert Making Food Games for Kids,Hair Salon - Fun Games,Mommy's Triplets Baby Story - Makeup & Salon Games
Total creative ads during the time period : 732
Duration : 1,299
Popularity : 106,164
Check ASO Keywords of My Secret Bistro
2. My Secret Bistro’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser My Secret Bistro in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of My Secret Bistro in the recent period. As of 2021-03-15, among the My Secret Bistro‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 37.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 37.5%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, My Secret Bistro's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.12%,
Instagram's proportion is 28.63%,
Messenger's proportion is 18.83%,
Audience Network's proportion is 18.42%,
's proportion is .
In the date of 2021-03-15, My Secret Bistro‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of My Secret Bistro
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of My Secret Bistro. We can see some advertising trends.
Top 1 Ad Creative of My Secret Bistro
Ad Details ：
Headline ：My Secret Bistro
Text ：Try to start your own bistro!
Top 2 Ad Creative of My Secret Bistro
Ad Details ：
Headline ：My Secret Bistro
Text ：Enjoyment of making various dishes. Become an owner of your lovely bistro!
Top 3 Ad Creative of My Secret Bistro
Ad Details ：
Headline ：
Text ：思い通りに飾って運営する
たった1つのレストラン🍕🍰🍹
今すぐ体験してしてみる？👩🍳
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 348 | 344 | 161 |
| Popularity | 992 | 991 | 980 |
| Dimensions | 400 x 400 | 333 x 417 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 2 | 2 | 1 |
| Countries | Macau,Canada,United States,New Zealand,United Kingdom,Australia,Netherlands,Hong Kong,Sweden,Norway,Guam | Canada,Australia,United Kingdom,United States | Japan |
| Language | English | English | Japanese |
Through the above analysis, we can see that the most effective channel for My Secret Bistro in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free My Secret Bistro's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to My Secret Bistro, you can click the app name below to view related reports, or you can find more info in ASOTools.