MYTF1 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the MYTF1’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MYTF1.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of MYTF1

App Name : MYTF1

Logo

MYTF1-SocialPeta

OS : iOS

Network : Facebook,Twitter,Instagram

Developer : e-TF1

Publisher :

Total creative ads during the time period : 40

Duration : 1,841

Popularity : 3,401

2. MYTF1’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser MYTF1 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of MYTF1 in the recent period. As of 2020-09-05, among the MYTF1‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 75.0%, Carousel category’s proportion is 25.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, MYTF1’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 37.25%,

Instagram’s proportion is 31.37%,

Messenger’s proportion is 31.37%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, MYTF1‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of MYTF1

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MYTF1. We can see some advertising trends.

Top 1 Ad Creative of MYTF1

Ad Details :

Headline :Le 20H Le Mag [...] du 4 octobre 2018

Text :Le 20H Le Mag propose chaque jour un sujet sur des héros ordinaires ou des Français qui font l’actualité et parfois des personnalités. Le magazine se conclut par une page météo présentée en direct.

Top 2 Ad Creative of MYTF1

Ad Details :

Headline :Les secrets et le défi quotidien de la maison Kammerzell - Sept à huit | TF1

Text :Comment faire tourner une brasserie du XXIème siècle dans un bâtiment médiéval classé ? C'est le défi quotidien de l'équipe de Kammerzell à Strasbourg. En moyenne, ses cuisines servent 650 clients par jour et 1 000 en haute saison. Le service est fait avec les contraintes imposées par la b...

Top 3 Ad Creative of MYTF1

Ad Details :

Headline :Les banques aident les PME face à la crise du Covid-19 - Le journal de 20h | TF1

Text :Malgré le confinement, les frais ne se sont pas arrêtés pour certaines PME. Elles doivent payer le loyer et le salaire du personnel. Alors pour soulager leur trésorerie, les banques sont sollicitées. Dans une agence de la Société Générale par exemple, 10% des clients ont déjà déposé une...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 529 32 23
Popularity 999 154 113
Dimensions 1200 x 630 1200 x 675 1495 x 848
Creative Type Image Image Image
Network Facebook Instagram Facebook
Related Ads 1 1 1
Countries Belgium,Luxembourg,Switzerland,Central African,Congo,France,Monaco Germany Central African,Monaco,Congo,Switzerland,Luxembourg,France,Belgium
Language French French French

Through the above analysis, we can see that the most effective channel for MYTF1 in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free MYTF1’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to MYTF1, you can click the app name below to view related reports.