MyToyota Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the MyToyota's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps MyToyota.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of MyToyota
App Name : MyToyota
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Toyota South Africa Motors (Pty) Ltd
Publisher : Instagram,Facebook,Gas Station: Car Parking Sim,梦幻花园 (Gardenscapes),Fipe - Tabela Fipe,Live Cricket Score 2018
Total creative ads during the time period : 523
Duration : 685
Popularity : 65,571
Check ASO Keywords of MyToyota
2. MyToyota’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser MyToyota in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of MyToyota in the recent period. As of 2021-05-14, among the MyToyota‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-14, MyToyota's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-14, MyToyota‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of MyToyota
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of MyToyota. We can see some advertising trends.
Top 1 Ad Creative of MyToyota
Ad Details ：
Headline ：The all-new Hilux Legend
Text ：The all-new Hilux Legend RS exudes toughness. With an auto roller shutter and its bold and striking trapezoid grille maintaining the strong Hilux DNA, the Legend RS will leave an impression wherever you go. If you’re ready to take on a challenge, find out more.
Top 2 Ad Creative of MyToyota
Ad Details ：
Headline ：The all-new Hilux Legend
Text ：Experience luxury toughness in the Hilux Legend RS, featuring an all-black interior. The premium interior ambience and leather seats ensure comfort while giving you that tough and superior adventure feel, in every detail. Get yours today and be one with the legends!#LegendaryToughness
Top 3 Ad Creative of MyToyota
Ad Details ：
Headline ：The all-new Hilux Legend
Text ：The all-new Hilux Legend RS exudes toughness. With an auto roller shutter and its bold and striking trapezoid grille maintaining the strong Hilux DNA, the Legend RS will leave an impression wherever you go. If you’re ready to take on a challenge, find out more.#LegendaryToughness
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 117 | 117 | 117 |
| Popularity | 838 | 838 | 838 |
| Dimensions | 600 x 600 | 400 x 400 | 600 x 600 |
| Creative Type | Image | Video | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,United States,Canada,Australia | United Kingdom,United States,Canada,Australia | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for MyToyota in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free MyToyota's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to MyToyota, you can click the app name below to view related reports, or you can find more info in ASOTools.