Netspend Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Netspend's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Netspend.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Netspend
App Name : Netspend
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : NETSPEND CORPORATION
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,MySQL QueryDB Client,GulogGratis,TopBuzz: Notícias,Vídeos, GIFs
Total creative ads during the time period : 706
Duration : 893
Popularity : 84,353
Check ASO Keywords of Netspend
2. Netspend’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Netspend in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Netspend in the recent period. As of 2021-03-15, among the Netspend‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 98.67%, Carousel category's proportion is 1.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Netspend's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.06%,
Audience Network's proportion is 24.98%,
Instagram's proportion is 24.98%,
Messenger's proportion is 24.98%,
's proportion is .
In the date of 2021-03-15, Netspend‘s network with the most ads is Facebook and its proportion is 25.25%.
3. Top 3 Ad Creative Analysis of Netspend
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Netspend. We can see some advertising trends.
Top 1 Ad Creative of Netspend
Ad Details ：
Headline ：Order now!
Text ：With a Netspend card you get the tools you need to control your money. Sign up for Netspend Direct Deposit, get paid faster than a paper check, so you can start relaxing. Subject to card activation and ID verification. Terms & costs apply. Issued by MetaBank®, Member FDIC.
Top 2 Ad Creative of Netspend
Ad Details ：
Headline ：Order Now!
Text ：“This is my cash back celebration.”
Earn Payback Rewards for Using your Netspend® Card!
*Subject to card activation and ID verification. Terms & costs apply. Card issued by MetaBank®, Member FDIC. Paid Testimonial.
Payback Rewards: For more details about how and when you get rewarded, see the program FAQs, terms and conditions in your online Account Center. Cash back rewards are credited to your Card Account and are not available in the form of a check or other direct payment method. Program sponsor: Netspend Corporation. MetaBank® and Visa are not affiliated in any way with the program and neither endorses nor sponsors it.
Top 3 Ad Creative of Netspend
Ad Details ：
Headline ：Order Now!
Text ：My co-workers are always like, 'how do you have your check ALREADY?'
𝗚𝗲𝘁 𝗽𝗮𝗶𝗱 𝘂𝗽 𝘁𝗼 𝟮 𝗱𝗮𝘆𝘀 𝗳𝗮𝘀𝘁𝗲𝗿* with Direct Deposit and the Netspend® Prepaid Card!
*Based on comparison of our ACH processing policy vs. posting funds at settlement. Subject to card activation and ID verification. Terms and costs apply. Card issued by MetaBank®, Member FDIC.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 257 | 104 | 104 |
| Popularity | 974 | 756 | 755 |
| Dimensions | 720 x 720 | 400 x 224 | 400 x 224 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 2 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Netspend in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Netspend's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Netspend, you can click the app name below to view related reports, or you can find more info in ASOTools.