NYCM Insurance Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the NYCM Insurance's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NYCM Insurance.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of NYCM Insurance
App Name : NYCM Insurance
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : NYCM Insurance
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Total creative ads during the time period : 36
Duration : 647
Popularity : 9,469
Check ASO Keywords of NYCM Insurance
2. NYCM Insurance’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser NYCM Insurance in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of NYCM Insurance in the recent period. As of 2021-02-25, among the NYCM Insurance‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-25, NYCM Insurance's the proportion of networks impressions are placed like this:
Instagram's proportion is 29.72%,
Messenger's proportion is 29.72%,
Audience Network's proportion is 24.33%,
Facebook's proportion is 16.22%,
's proportion is .
In the date of 2021-02-25, NYCM Insurance‘s network with the most ads is Audience Network and its proportion is 27.27%.
3. Top 3 Ad Creative Analysis of NYCM Insurance
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NYCM Insurance. We can see some advertising trends.
Top 1 Ad Creative of NYCM Insurance
Ad Details ：
Headline ：Find an Agent Today!
Text ：NYCM auto insurance was designed with New York drivers in mind. With award-winning customer service, discounts for safe drivers and low starting rates, NYCM has you covered.
Top 2 Ad Creative of NYCM Insurance
Ad Details ：
Headline ：Find an Agent Today!
Text ：Homeowners today deserve more from their insurance companies. At NYCM we’re proud to deliver affordable, dependable coverage with award-winning customer service 24/7. With a variety of discounts available, NYCM has you covered.
Top 3 Ad Creative of NYCM Insurance
Ad Details ：
Headline ：Find an Agent Today!
Text ：Homeowners today deserve more from their insurance companies. At NYCM we’re proud to deliver affordable, dependable coverage with award-winning customer service 24/7. With a variety of discounts available, NYCM has you covered.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 114 | 114 | 114 |
| Popularity | 477 | 477 | 476 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Canada,United States,United Kingdom,Australia | Australia,Canada,United States,United Kingdom | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for NYCM Insurance in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free NYCM Insurance's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to NYCM Insurance, you can click the app name below to view related reports, or you can find more info in ASOTools.