Omantel Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Omantel's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Omantel.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Omantel
App Name : Omantel
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Omantel
Publisher : Instagram,Facebook,YouCam Perfect - Best Photo Editor & Selfie Camera,YouCam Nails - Manicure Salon for Custom Nail Art,Text Free: WiFi Calling App ,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),BeautyPlus - Best Selfie Cam & Easy Photo Editor,Blue Light Filter - Night Mode, Night Shift
Total creative ads during the time period : 350
Duration : 1,542
Popularity : 30,829
Check ASO Keywords of Omantel
2. Omantel’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Omantel in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Omantel in the recent period. As of 2021-03-11, among the Omantel‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 85.71%, Carousel category's proportion is 14.29%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, Omantel's the proportion of networks impressions are placed like this:
Instagram's proportion is 34.34%,
Facebook's proportion is 32.83%,
Audience Network's proportion is 32.83%,
's proportion is ,
's proportion is .
In the date of 2021-03-11, Omantel‘s network with the most ads is Instagram and its proportion is 42.86%.
3. Top 3 Ad Creative Analysis of Omantel
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Omantel. We can see some advertising trends.
Top 1 Ad Creative of Omantel
Ad Details ：
Headline ：The iPhone 12 is Out Now !
Text ：Welcome to a new era of iPhone 📱✨ It’s time to get your hands on the new iPhone 12 mini, iPhone 12, iPhone 12 Pro & iPhone Pro Max🤩 Order now through the #OmantelStore or visit the outlet closest to you. http://www.omantel.om/iPhone12
Top 2 Ad Creative of Omantel
Ad Details ：
Headline ：
Text ：Welcome to a new era of iPhone 📱✨ It’s time to get your hands on the new iPhone 12 mini, iPhone 12, iPhone 12 Pro & iPhone Pro Max🤩 Order now through the #OmantelStore or visit the outlet closest to you.
Top 3 Ad Creative of Omantel
Ad Details ：
Headline ：
Text ：Welcome to a new era of iPhone 📱✨ It’s time to get your hands on the new iPhone 12 mini, iPhone 12, iPhone 12 Pro & iPhone Pro Max🤩 Order now through the #OmantelStore or visit the outlet closest to you.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 95 | 95 | 95 |
| Popularity | 685 | 684 | 684 |
| Dimensions | 338 x 600 | 600 x 300 | 338 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | Australia,United States,United Kingdom,Canada | Australia,United States,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Omantel in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Omantel's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Omantel, you can click the app name below to view related reports, or you can find more info in ASOTools.