Openn Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Openn's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Openn.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Openn
App Name : Openn
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : PP Valley Pty Ltd
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,YouCam Nails - Manicure Salon for Custom Nail Art,TopBuzz: Notícias,Vídeos, GIFs,Light Bible: Daily Verses, Prayer, Audio Bible,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free)
Total creative ads during the time period : 142
Duration : 1,234
Popularity : 25,268
Check ASO Keywords of Openn
2. Openn’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Openn in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Openn in the recent period. As of 2021-02-14, among the Openn‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 81.82%, Playable Ads category's proportion is 0.0%, Image category's proportion is 18.18%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-14, Openn's the proportion of networks impressions are placed like this:
Instagram's proportion is 40.74%,
Facebook's proportion is 37.92%,
Messenger's proportion is 21.34%,
's proportion is ,
's proportion is .
In the date of 2021-02-14, Openn‘s network with the most ads is Facebook and its proportion is 45.45%.
3. Top 3 Ad Creative Analysis of Openn
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Openn. We can see some advertising trends.
Top 1 Ad Creative of Openn
Ad Details ：
Headline ：How to solve a multiple-offer deadlock.
Text ：Two buyers with the exact same terms, put an offer in at the EXACT same price. Neither are willing to budge. So how do you decide who misses out? It’s not a fun place for an agent to be in, that’s for sure. Shaun O’Callaghan of One Agency Surf Coast recently faced this dilemma. In this interview, he shares his solution to a buyer deadlock that left all parties happy and generated an extra $55k for his sellers.
Top 2 Ad Creative of Openn
Ad Details ：
Headline ：How to solve a multiple-offer deadlock.
Text ：Two buyers with the exact same terms, put an offer in at the EXACT same price. Neither are willing to budge. So how do you decide who misses out? It’s not a fun place for an agent to be in, that’s for sure. Shaun O’Callaghan of One Agency Surf Coast recently faced this dilemma. In this interview, he shares his solution to a buyer deadlock that left all parties happy and generated an extra $55k for his sellers.
Top 3 Ad Creative of Openn
Ad Details ：
Headline ：How to solve a multiple-offer deadlock.
Text ：Two buyers with the exact same terms, put an offer in at the EXACT same price. Neither are willing to budge. So how do you decide who misses out? It’s not a fun place for an agent to be in, that’s for sure. Shaun O’Callaghan of One Agency Surf Coast recently faced this dilemma. In this interview, he shares his solution to a buyer deadlock that left all parties happy and generated an extra $55k for his sellers.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 150 | 150 | 150 |
| Popularity | 952 | 951 | 950 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia | Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Openn in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Openn's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Openn, you can click the app name below to view related reports, or you can find more info in ASOTools.