Opodo: Book cheap flights and travel deals Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Opodo: Book cheap flights and travel deals's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Opodo: Book cheap flights and travel deals.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Opodo: Book cheap flights and travel deals
App Name : Opodo: Book cheap flights and travel deals
Logo：
OS : Android
Network : Facebook,Audience Network,Google Ads(Admob)
Developer : Opodo Ltd.
Publisher : Korean Food Recipes - 10k Recipes,Text Free: WiFi Calling App ,Instagram,30 Day Fitness Challenge - Workout at Home,SHAREit - Transfer & Share,Tandem Language Exchange: Speak & learn languages,USA Weather forecast,Treehouse Table,UC Mini-Download Video Status & Movies
Total creative ads during the time period : 2,831
Duration : 1,005
Popularity : 164,058
Check ASO Keywords of Opodo: Book cheap flights and travel deals
2. Opodo: Book cheap flights and travel deals’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Opodo: Book cheap flights and travel deals in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Opodo: Book cheap flights and travel deals in the recent period. As of 2021-03-16, among the Opodo: Book cheap flights and travel deals‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Opodo: Book cheap flights and travel deals's the proportion of networks impressions are placed like this:
Facebook's proportion is 51.37%,
Instagram's proportion is 48.63%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Opodo: Book cheap flights and travel deals‘s network with the most ads is Facebook and its proportion is 52.0%.
3. Top 3 Ad Creative Analysis of Opodo: Book cheap flights and travel deals
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Opodo: Book cheap flights and travel deals. We can see some advertising trends.
Top 1 Ad Creative of Opodo: Book cheap flights and travel deals
Ad Details ：
Headline ：Opodo - Flights, Hotels & Cars
Text ：Hi there! If you're checking out this app, we know you love to travel and furthermore you love a good deal. Maybe you even consider yourself a kind of detective, always able to find the lowest prices? With our app, we're promoting your status from detective to superhero! Download it free and you'll....
Top 2 Ad Creative of Opodo: Book cheap flights and travel deals
Ad Details ：
Headline ：Opodo - Flights, Hotels & Cars
Text ：Hi there! If you're checking out this app, we know you love to travel and furthermore you love a good deal. Maybe you even consider yourself a kind of detective, always able to find the lowest prices? With our app, we're promoting your status from detective to superhero! Download it free and you'll....
Top 3 Ad Creative of Opodo: Book cheap flights and travel deals
Ad Details ：
Headline ：Opodo - Flights, Hotels & Cars
Text ：Hi there! If you're checking out this app, we know you love to travel and furthermore you love a good deal. Maybe you even consider yourself a kind of detective, always able to find the lowest prices? With our app, we're promoting your status from detective to superhero! Download it free and you'll....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 180 | 180 | 180 |
| Popularity | 984 | 984 | 983 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Canada,Australia,United Kingdom | Australia,United States,Canada,United Kingdom | Australia,United States,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Opodo: Book cheap flights and travel deals in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Opodo: Book cheap flights and travel deals's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Opodo: Book cheap flights and travel deals, you can click the app name below to view related reports, or you can find more info in ASOTools.