Orange Money Senegal Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Orange Money Senegal's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Orange Money Senegal.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Orange Money Senegal
App Name : Orange Money Senegal
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Orange Senegal
Publisher : Instagram,TopBuzz: Notícias,Vídeos, GIFs,Facebook
Total creative ads during the time period : 21
Duration : 393
Popularity : 2,039
Check ASO Keywords of Orange Money Senegal
2. Orange Money Senegal’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Orange Money Senegal in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Orange Money Senegal in the recent period. As of 2021-05-07, among the Orange Money Senegal‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-07, Orange Money Senegal's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.41%,
Instagram's proportion is 25.41%,
Messenger's proportion is 25.41%,
Audience Network's proportion is 23.78%,
's proportion is .
In the date of 2021-05-07, Orange Money Senegal‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Orange Money Senegal
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Orange Money Senegal. We can see some advertising trends.
Top 1 Ad Creative of Orange Money Senegal
Ad Details ：
Headline ：Orange Money Senegal
Text ：Depuis près de 10 ans, Orange Money change des vies. Orange Money est un moyen de paiement innovant par téléphone mobile qui permet aux clients d'Orange Sénégal d'effectuer les opérations financières suivantes, à tout moment : - dépôt et retrait d’argent - transfert d'argent en nation...
Top 2 Ad Creative of Orange Money Senegal
Ad Details ：
Headline ：
Text ：Yombalal sa lepp ak sa application Orange Money ! Télécharge l’appli sur Apple Store ou Playstore gratuitement en activant tes données mobiles. La navigation est aussi gratuite sur l’application Orange Money.
Plus simple & plus pratique !
#ApplicationOrange Money
Top 3 Ad Creative of Orange Money Senegal
Ad Details ：
Headline ：
Text ：Yombalal sa lepp ak sa application Orange Money ! Télécharge l’appli sur Apple Store ou Playstore gratuitement en activant tes données mobiles. La navigation est aussi gratuite sur l’application Orange Money.
Plus simple & plus pratique !
#ApplicationOrange Money
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 30 | 26 | 26 |
| Popularity | 150 | 137 | 132 |
| Dimensions | 1200 x 628 | 224 x 400 | 426 x 240 |
| Creative Type | Image | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Senegal | Senegal | Senegal |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Orange Money Senegal in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Orange Money Senegal's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Orange Money Senegal, you can click the app name below to view related reports, or you can find more info in ASOTools.