Ornament: Health Monitoring Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ornament: Health Monitoring's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ornament: Health Monitoring.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ornament: Health Monitoring
App Name : Ornament: Health Monitoring
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Messenger
Developer : Ornament Health AG
Publisher : Instagram,Facebook,1个月下蹲挑战,Pic Crossword Puzzles and Quiz,10K Run - Couch to 10K,Photo Grid - Photo Collage Editor HD - Photo Show
Total creative ads during the time period : 587
Duration : 713
Popularity : 87,972
Check ASO Keywords of Ornament: Health Monitoring
2. Ornament: Health Monitoring’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ornament: Health Monitoring in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ornament: Health Monitoring in the recent period. As of 2021-03-15, among the Ornament: Health Monitoring‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Ornament: Health Monitoring's the proportion of networks impressions are placed like this:
Facebook's proportion is 39.51%,
Instagram's proportion is 23.69%,
Messenger's proportion is 18.49%,
Audience Network's proportion is 18.3%,
's proportion is .
In the date of 2021-03-15, Ornament: Health Monitoring‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Ornament: Health Monitoring
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ornament: Health Monitoring. We can see some advertising trends.
Top 1 Ad Creative of Ornament: Health Monitoring
Ad Details ：
Headline ：Попробуйте сами 👉
Text ：Ornament simplifies keeping track of your health, and your family’s too. Lab results are conveniently digitized and stored. Upload a PDF, snap pictures of printouts, or forward files by email. Data can also be input by keyboard. Ornament is programmed with almost 3,000 biomarkers: ALT, TTG, Hem...
Top 2 Ad Creative of Ornament: Health Monitoring
Ad Details ：
Headline ：Visualize your health 👉
Text ：Upload a photo or PDF with your lab results and see a detailed visualization in the app 🤩
Get rid of paper clutter 😻
Keep lab tests safe and in order on your phone 🔑
Top 3 Ad Creative of Ornament: Health Monitoring
Ad Details ：
Headline ：Visualize your health 👉
Text ：Upload a photo or PDF with your lab results and see a detailed visualization in the app 🤩
Get rid of paper clutter 😻
Keep lab tests safe and in order on your phone 🔑
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 218 | 200 | 202 |
| Popularity | 872 | 849 | 848 |
| Dimensions | 1000 x 1000 | 426 x 426 | 426 x 426 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 3 | 3 | 4 |
| Countries | Estonia,Latvia,Poland,United States,Germany,France,Finland,Sweden,Netherlands,Lithuania,Spain,Italy,Belgium,Canada,Portugal,Norway,Turkey,Czech,Russia,Cyprus | United States,Canada,Turkey,United Kingdom,France,Poland | United States,France,Canada,Poland,Spain,Italy,Netherlands,United Kingdom,Germany,Turkey,Finland,Switzerland |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Ornament: Health Monitoring in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Ornament: Health Monitoring's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ornament: Health Monitoring, you can click the app name below to view related reports, or you can find more info in ASOTools.