OS Maps: Walking & bike trails Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the OS Maps: Walking & bike trails's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps OS Maps: Walking & bike trails.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of OS Maps: Walking & bike trails
App Name : OS Maps: Walking & bike trails
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Ordnance Survey
Publisher : Weather Radar-weather widget,ATH Airport,Instagram,Farmer Sim 2015,Koran auf Deutsch,Pic Crossword Puzzles and Quiz,Radarbot: Speedcams Detector,Cell Trap Multiplayer
Total creative ads during the time period : 389
Duration : 841
Popularity : 48,414
Check ASO Keywords of OS Maps: Walking & bike trails
2. OS Maps: Walking & bike trails’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser OS Maps: Walking & bike trails in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of OS Maps: Walking & bike trails in the recent period. As of 2021-03-16, among the OS Maps: Walking & bike trails‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, OS Maps: Walking & bike trails's the proportion of networks impressions are placed like this:
Instagram's proportion is 36.22%,
Facebook's proportion is 31.3%,
Audience Network's proportion is 24.42%,
Messenger's proportion is 8.06%,
's proportion is .
In the date of 2021-03-16, OS Maps: Walking & bike trails‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of OS Maps: Walking & bike trails
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of OS Maps: Walking & bike trails. We can see some advertising trends.
Top 1 Ad Creative of OS Maps: Walking & bike trails
Ad Details ：
Headline ：OS Maps
Text ：With half a million ready-made routes and the option to create your own, you’ll always find the perfect route with OS Maps.
Top 2 Ad Creative of OS Maps: Walking & bike trails
Ad Details ：
Headline ：OS Maps
Text ：Explore your route before you set off with Tabletop 3D. Adventure safely with OS Maps.
Top 3 Ad Creative of OS Maps: Walking & bike trails
Ad Details ：
Headline ：OS Maps
Text ：Stressful week? We can help. With 607 maps at your fingertips, go from laptop to hilltop with OS Maps.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 119 | 119 | 119 |
| Popularity | 496 | 494 | 492 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Australia,United Kingdom,Canada,United States | United Kingdom,United States,Canada,Australia | Australia,United Kingdom,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for OS Maps: Walking & bike trails in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free OS Maps: Walking & bike trails's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to OS Maps: Walking & bike trails, you can click the app name below to view related reports, or you can find more info in ASOTools.