WesternUnion US Money Transfer Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WesternUnion US Money Transfer's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WesternUnion US Money Transfer.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WesternUnion US Money Transfer
App Name : WesternUnion US Money Transfer
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Western Union Holdings, Inc.
Publisher : ATH Airport,台灣大車隊 55688,Cymera,real time currency calculator,SoundTube Free Music Player,CloudPets Lite,Goodnight 3 - Lullabies & Free Music for Children (Clay Farm edition),字體預覽工具,İmsakiyeler: 2020 İmsakiye
Total creative ads during the time period : 5,347
Duration : 2,471
Popularity : 230,055
Check ASO Keywords of WesternUnion US Money Transfer
2. WesternUnion US Money Transfer’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WesternUnion US Money Transfer in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WesternUnion US Money Transfer in the recent period. As of 2021-03-16, among the WesternUnion US Money Transfer‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, WesternUnion US Money Transfer's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, WesternUnion US Money Transfer‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of WesternUnion US Money Transfer
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WesternUnion US Money Transfer. We can see some advertising trends.
Top 1 Ad Creative of WesternUnion US Money Transfer
Ad Details ：
Headline ：Send money fast.
Text ：Send Money 24/7.
Top 2 Ad Creative of WesternUnion US Money Transfer
Ad Details ：
Headline ：Mandar Dinero Rápido.
Text ：Envía Dinero A Casa Ya.
Top 3 Ad Creative of WesternUnion US Money Transfer
Ad Details ：
Headline ：Send money fast.
Text ：Send Money 24/7.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 364 | 97 | 151 |
| Popularity | 890 | 759 | 608 |
| Dimensions | 288 x 512 | 640 x 360 | 640 x 360 |
| Creative Type | Image | Video | Video |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 8 | 1 | 2 |
| Countries | United States,Canada,United Kingdom,Australia | Colombia,Mexico,Chile,Peru,Panama,Venezuela,Cuba,Paraguay,Argentina,Spain | Australia,United Kingdom,Canada,United States |
| Language | English | Spanish | English |
Through the above analysis, we can see that the most effective channel for WesternUnion US Money Transfer in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free WesternUnion US Money Transfer's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WesternUnion US Money Transfer, you can click the app name below to view related reports, or you can find more info in ASOTools.