OurShopee - Online Shopping Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the OurShopee - Online Shopping's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps OurShopee - Online Shopping.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of OurShopee - Online Shopping
App Name : OurShopee - Online Shopping
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : OurShopee
Publisher : Instagram,Facebook,Photo Editor & Pic Collage - Sweet Selfie Camera,YouCam Perfect - Best Photo Editor & Selfie Camera,USA Weather forecast,Korean Food Recipes - 10k Recipes
Total creative ads during the time period : 1,450
Duration : 656
Popularity : 175,316
Check ASO Keywords of OurShopee - Online Shopping
2. OurShopee - Online Shopping’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser OurShopee - Online Shopping in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of OurShopee - Online Shopping in the recent period. As of 2021-03-15, among the OurShopee - Online Shopping‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 4.73%, Playable Ads category's proportion is 0.0%, Image category's proportion is 81.07%, Carousel category's proportion is 14.2%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, OurShopee - Online Shopping's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.72%,
Instagram's proportion is 25.39%,
Facebook's proportion is 25.33%,
Messenger's proportion is 23.55%,
's proportion is .
In the date of 2021-03-15, OurShopee - Online Shopping‘s network with the most ads is Audience Network and its proportion is 25.44%.
3. Top 3 Ad Creative Analysis of OurShopee - Online Shopping
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of OurShopee - Online Shopping. We can see some advertising trends.
Top 1 Ad Creative of OurShopee - Online Shopping
Ad Details ：
Headline ：IP Security Smart Net Camera
Text ：QAR 99 ONLY
Elony IP Security Smart Net Camera, High Resolution Wireless WiFi Indoor Camera
http://ourshopee.org/OS7298720/
Top 2 Ad Creative of OurShopee - Online Shopping
Ad Details ：
Headline ：Limited Offer | QAR 9 ONLY
Text ：Deal of the day | QAR 9 ONLY
D13 Android Smart Watch
Cash on delivery available
Top 3 Ad Creative of OurShopee - Online Shopping
Ad Details ：
Headline ：Limited Offer | QAR 9 ONLY
Text ：Deal of the day | QAR 9 ONLY
D13 Android Smart Watch
Cash on delivery available
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 212 | 205 | 205 |
| Popularity | 995 | 995 | 995 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United Kingdom,Australia,United States | Qatar | Qatar |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for OurShopee - Online Shopping in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free OurShopee - Online Shopping's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to OurShopee - Online Shopping, you can click the app name below to view related reports, or you can find more info in ASOTools.