Oxxio Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Oxxio's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Oxxio.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Oxxio
App Name : Oxxio
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Oxxio
Publisher : Instagram,Fotor - Photo Editor&Collage,SmartNews: Local Breaking News,Avira Antivirus 2020 - Virus Cleaner & VPN,Korean Food Recipes - 10k Recipes,WomanLog Period Tracker & Calendar,Facebook
Total creative ads during the time period : 207
Duration : 724
Popularity : 37,854
Check ASO Keywords of Oxxio
2. Oxxio’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Oxxio in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Oxxio in the recent period. As of 2021-05-14, among the Oxxio‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 20.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 80.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-14, Oxxio's the proportion of networks impressions are placed like this:
Audience Network's proportion is 40.0%,
Facebook's proportion is 20.0%,
Instagram's proportion is 20.0%,
Messenger's proportion is 20.0%,
's proportion is .
In the date of 2021-05-14, Oxxio‘s network with the most ads is Audience Network and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of Oxxio
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Oxxio. We can see some advertising trends.
Top 1 Ad Creative of Oxxio
Ad Details ：
Headline ：Bereken je deal
Text ：
Top 2 Ad Creative of Oxxio
Ad Details ：
Headline ：Ga verder met je berekening
Text ：
Top 3 Ad Creative of Oxxio
Ad Details ：
Headline ：Bereken je deal
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 183 | 183 | 183 |
| Popularity | 987 | 987 | 987 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Messenger | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Netherlands | Netherlands | Netherlands |
| Language | Dutch | Norwegian | Dutch |
Through the above analysis, we can see that the most effective channel for Oxxio in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Oxxio's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Oxxio, you can click the app name below to view related reports, or you can find more info in ASOTools.