PA Lottery Official App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PA Lottery Official App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PA Lottery Official App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PA Lottery Official App
App Name : PA Lottery Official App
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Scientific Games International
Publisher : Instagram,Facebook,appsGratis
Total creative ads during the time period : 72
Duration : 655
Popularity : 8,342
Check ASO Keywords of PA Lottery Official App
2. PA Lottery Official App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PA Lottery Official App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PA Lottery Official App in the recent period. As of 2021-03-13, among the PA Lottery Official App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, PA Lottery Official App's the proportion of networks impressions are placed like this:
Facebook's proportion is 52.94%,
Instagram's proportion is 47.06%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-13, PA Lottery Official App‘s network with the most ads is Facebook and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of PA Lottery Official App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PA Lottery Official App. We can see some advertising trends.
Top 1 Ad Creative of PA Lottery Official App
Ad Details ：
Headline ：Keno
Text ：Get your BOGO offer and double your fun with Keno from the Pennsylvania Lottery!
Top 2 Ad Creative of PA Lottery Official App
Ad Details ：
Headline ：Keno
Text ：Get your BOGO offer and double your fun with Keno from the Pennsylvania Lottery!
Top 3 Ad Creative of PA Lottery Official App
Ad Details ：
Headline ：Keno
Text ：Get your BOGO offer and double your fun with Keno from the Pennsylvania Lottery!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 157 | 157 | 157 |
| Popularity | 606 | 602 | 602 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 3 | 3 | 3 |
| Countries | Canada,United Kingdom,United States,Australia | United States,United Kingdom,Australia,Canada | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for PA Lottery Official App in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free PA Lottery Official App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PA Lottery Official App, you can click the app name below to view related reports, or you can find more info in ASOTools.