Paired - App for Couples Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Paired - App for Couples's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Paired - App for Couples.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Paired - App for Couples
App Name : Paired - App for Couples
Logo：
OS : iOS
Network : Facebook,Messenger,Instagram
Developer : Better Half
Publisher : Instagram,Facebook
Total creative ads during the time period : 674
Duration : 261
Popularity : 62,952
Check ASO Keywords of Paired - App for Couples
2. Paired - App for Couples’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Paired - App for Couples in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Paired - App for Couples in the recent period. As of 2021-03-15, among the Paired - App for Couples‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 55.56%, Playable Ads category's proportion is 0.0%, Image category's proportion is 44.44%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Paired - App for Couples's the proportion of networks impressions are placed like this:
Instagram's proportion is 27.83%,
Facebook's proportion is 27.83%,
Audience Network's proportion is 23.01%,
Messenger's proportion is 21.33%,
's proportion is .
In the date of 2021-03-15, Paired - App for Couples‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Paired - App for Couples
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Paired - App for Couples. We can see some advertising trends.
Top 1 Ad Creative of Paired - App for Couples
Ad Details ：
Headline ：10 minutes a day to a better relationship 💕
Text ：Download Paired and take our Conflict quiz to find out! 💬
Top 2 Ad Creative of Paired - App for Couples
Ad Details ：
Headline ：10 minutes a day to a better relationship 💕
Text ：Download Paired and take our Conflict quiz to find out! 💬
Top 3 Ad Creative of Paired - App for Couples
Ad Details ：
Headline ：10 minutes a day to a better relationship 💕
Text ：How much do you know about your partner?
Download Paired and answer thought-provoking questions together 💬
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 133 | 133 | 121 |
| Popularity | 937 | 936 | 900 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Paired - App for Couples in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Paired - App for Couples's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Paired - App for Couples, you can click the app name below to view related reports, or you can find more info in ASOTools.