Pampers Club: Gifts for Babies Parents Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pampers Club: Gifts for Babies Parents’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pampers Club: Gifts for Babies Parents.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pampers Club: Gifts for Babies Parents
App Name : Pampers Club: Gifts for Babies Parents
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Pampers by P&G - Diapers, Baby products & Rewards
Publisher : 宝石之王,特警狙击手刺客3D - 真正的罪行城市的动作模拟游戏,Pregnancy Week By Week,儿童圣诞节游戏- 装扮圣诞树、做圣诞老人冰雕,Snow Moto Racing Xtreme,Spider Square,Buraco Justificado Mano a Mano,警车转运子 : NYPD汽车运输游戏,Stamp Buffet by PhotoUp
Total creative ads during the time period : 4,706
Duration : 867
Popularity : 284,299
2. Pampers Club: Gifts for Babies Parents’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pampers Club: Gifts for Babies Parents in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pampers Club: Gifts for Babies Parents in the recent period. As of 2020-09-07, among the Pampers Club: Gifts for Babies Parents‘s ad creative, the Html category’s proportion is 4.17%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 54.17%, Carousel category’s proportion is 41.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Pampers Club: Gifts for Babies Parents’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 74.29%,
Instagram’s proportion is 21.58%,
Google Ads(Admob)’s proportion is 3.05%,
Messenger’s proportion is 1.08%,
’s proportion is .
In the date of 2020-09-07, Pampers Club: Gifts for Babies Parents‘s network with the most ads is Facebook and its proportion is 58.33%.
3. Top 3 Ad Creative Analysis of Pampers Club: Gifts for Babies Parents
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pampers Club: Gifts for Babies Parents. We can see some advertising trends.
Top 1 Ad Creative of Pampers Club: Gifts for Babies Parents
Ad Details ：
Headline ：Turn diapers into rewards
Text ：Coupons, sweepstakes, gifts, members-only discounts on diapers . . . they’re all there in the Pampers Rewards app!
Top 2 Ad Creative of Pampers Club: Gifts for Babies Parents
Ad Details ：
Headline ：Pampers Pure
Text ：Cute prints & soft, premium cotton for babies’ skin.
Top 3 Ad Creative of Pampers Club: Gifts for Babies Parents
Ad Details ：
Headline ：Pampers Pure
Text ：A perfect mix! Premium cotton + Pampers protection.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 350 | 170 | 170 |
| Popularity | 994 | 986 | 984 |
| Dimensions | 1200 x 1200 | 345 x 517 | 345 x 517 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 1 | 1 |
| Countries | United States | Canada,United Kingdom,United States,Australia | United Kingdom,Australia,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pampers Club: Gifts for Babies Parents in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Pampers Club: Gifts for Babies Parents’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pampers Club: Gifts for Babies Parents, you can click the app name below to view related reports.