Pampers Club: Gifts for Babies & Parents Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pampers Club: Gifts for Babies & Parents's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pampers Club: Gifts for Babies & Parents.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pampers Club: Gifts for Babies & Parents
App Name : Pampers Club: Gifts for Babies & Parents
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Pampers by P&G - Diapers, Baby products & Rewards
Publisher : 宝石之王,特警狙击手刺客3D - 真正的罪行城市的动作模拟游戏,Pregnancy Week By Week,Instagram,儿童圣诞节游戏- 装扮圣诞树、做圣诞老人冰雕,Buraco Justificado Mano a Mano,Snow Moto Racing Xtreme,Facebook,Spider Square
Total creative ads during the time period : 5,164
Duration : 1,057
Popularity : 356,365
Check ASO Keywords of Pampers Club: Gifts for Babies & Parents
2. Pampers Club: Gifts for Babies & Parents’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pampers Club: Gifts for Babies & Parents in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pampers Club: Gifts for Babies & Parents in the recent period. As of 2021-03-15, among the Pampers Club: Gifts for Babies & Parents‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 63.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 31.18%, Carousel category's proportion is 5.38%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Pampers Club: Gifts for Babies & Parents's the proportion of networks impressions are placed like this:
Facebook's proportion is 32.78%,
Instagram's proportion is 32.58%,
Audience Network's proportion is 21.65%,
Messenger's proportion is 8.46%,
Google Ads(Admob)'s proportion is 4.52%.
In the date of 2021-03-15, Pampers Club: Gifts for Babies & Parents‘s network with the most ads is Facebook and its proportion is 31.18%.
3. Top 3 Ad Creative Analysis of Pampers Club: Gifts for Babies & Parents
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pampers Club: Gifts for Babies & Parents. We can see some advertising trends.
Top 1 Ad Creative of Pampers Club: Gifts for Babies & Parents
Ad Details ：
Headline ：Pampers Pure
Text ：Cute prints & soft, premium cotton for babies’ skin.
Top 2 Ad Creative of Pampers Club: Gifts for Babies & Parents
Ad Details ：
Headline ：Pampers Pure
Text ：A perfect mix! Premium cotton + Pampers protection.
Top 3 Ad Creative of Pampers Club: Gifts for Babies & Parents
Ad Details ：
Headline ：Pampers Pure
Text ：A perfect mix! Premium cotton + Pampers protection.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 253 | 243 | 232 |
| Popularity | 999 | 999 | 998 |
| Dimensions | 600 x 900 | 600 x 900 | 600 x 900 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,United States,Canada | Australia,Canada,United Kingdom,United States | United Kingdom,Australia,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pampers Club: Gifts for Babies & Parents in recent advertising is Pinterest, and the main creative type is Image.
In conclusion: The above is a free Pampers Club: Gifts for Babies & Parents's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pampers Club: Gifts for Babies & Parents, you can click the app name below to view related reports, or you can find more info in ASOTools.