Parent Lab - Parenting App for 0-12 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Parent Lab - Parenting App for 0-12's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Parent Lab - Parenting App for 0-12.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Parent Lab - Parenting App for 0-12
App Name : Parent Lab - Parenting App for 0-12
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Parent Lab Inc
Publisher : Instagram,Facebook,Text Free: WiFi Calling App ,USA Weather forecast,Vegan Recipes - Free Vegan Food Cookbook,UC Mini-Download Video Status & Movies
Total creative ads during the time period : 78
Duration : 972
Popularity : 13,924
Check ASO Keywords of Parent Lab - Parenting App for 0-12
2. Parent Lab - Parenting App for 0-12’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Parent Lab - Parenting App for 0-12 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Parent Lab - Parenting App for 0-12 in the recent period. As of 2021-03-16, among the Parent Lab - Parenting App for 0-12‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Parent Lab - Parenting App for 0-12's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-16, Parent Lab - Parenting App for 0-12‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Parent Lab - Parenting App for 0-12
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Parent Lab - Parenting App for 0-12. We can see some advertising trends.
Top 1 Ad Creative of Parent Lab - Parenting App for 0-12
Ad Details ：
Headline ：Get the HelloJoey Parenting App
Text ：
Top 2 Ad Creative of Parent Lab - Parenting App for 0-12
Ad Details ：
Headline ：Parenting doesn't have to be stressful.
Text ：Parenting: You've got this. And we can help with the first parenting app that combines insights from experts in psychology, neuroscience, pediatrics and mindfulness with relatable, real-life stories. Our mission is to improve relationships, starting with parent and child. We know that parenting is a...
Top 3 Ad Creative of Parent Lab - Parenting App for 0-12
Ad Details ：
Headline ：Parenting doesn't have to be stressful.
Text ：Parenting: You've got this. And we can help with the first parenting app that combines insights from experts in psychology, neuroscience, pediatrics and mindfulness with relatable, real-life stories. Our mission is to improve relationships, starting with parent and child. We know that parenting is a...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 147 | 187 | 87 |
| Popularity | 968 | 669 | 368 |
| Dimensions | 400 x 400 | 1080 x 1084 | 1080 x 1084 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 3 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Parent Lab - Parenting App for 0-12 in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Parent Lab - Parenting App for 0-12's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Parent Lab - Parenting App for 0-12, you can click the app name below to view related reports, or you can find more info in ASOTools.