Paway: Dog Walking Smart & Fun Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Paway: Dog Walking Smart & Fun's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Paway: Dog Walking Smart & Fun.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Paway: Dog Walking Smart & Fun
App Name : Paway: Dog Walking Smart & Fun
Logo：
OS : iOS
Network : Audience Network,Messenger,Instagram
Developer : Paway, Inc.
Publisher : Instagram,Facebook
Total creative ads during the time period : 75
Duration : 174
Popularity : 11,585
Check ASO Keywords of Paway: Dog Walking Smart & Fun
2. Paway: Dog Walking Smart & Fun’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Paway: Dog Walking Smart & Fun in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Paway: Dog Walking Smart & Fun in the recent period. As of 2021-03-16, among the Paway: Dog Walking Smart & Fun‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Paway: Dog Walking Smart & Fun's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.15%,
Audience Network's proportion is 25.15%,
Instagram's proportion is 24.85%,
Messenger's proportion is 24.85%,
's proportion is .
In the date of 2021-03-16, Paway: Dog Walking Smart & Fun‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Paway: Dog Walking Smart & Fun
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Paway: Dog Walking Smart & Fun. We can see some advertising trends.
Top 1 Ad Creative of Paway: Dog Walking Smart & Fun
Ad Details ：
Headline ：Walk Smarter, Walk Safer 🐶 "FREE" Dog Walking App
Text ：Dog Walking Made Smart & Fun 🐕
Paway is "like Waze for dog walking." Stay safe & smart while walking your pup. Best of all, its FREE!"
𝐕𝐨𝐭𝐞𝐝 "#𝟏 𝐃𝐨𝐠 𝐖𝐚𝐥𝐤𝐢𝐧𝐠 𝐀𝐩𝐩"
🐾 Alerts on aggressive dogs
🐾 Alerts on lost dogs
🐾 Weather alerts
🐾 Suggested walking routes
🐾 Find attractions like the closest water dish & more
Free app available now in the apple app store.
Top 2 Ad Creative of Paway: Dog Walking Smart & Fun
Ad Details ：
Headline ：Paway - Smart & Safe Dog walking
Text ：New App Alert! 🚨🐶
Paway is "like Waze for dog walking". Stay safe & smart while walking your pup. Best of all, its FREE!
Top 3 Ad Creative of Paway: Dog Walking Smart & Fun
Ad Details ：
Headline ：Paway - Smart & Safe Dog walking
Text ：New App Alert! 🚨🐶
Paway is "like Waze for dog walking". Stay safe & smart while walking your pup. Best of all, its FREE!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 71 | 105 | 105 |
| Popularity | 518 | 467 | 381 |
| Dimensions | 426 x 426 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Audience Network | Messenger |
| Related Ads | 1 | 2 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Paway: Dog Walking Smart & Fun in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Paway: Dog Walking Smart & Fun's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Paway: Dog Walking Smart & Fun, you can click the app name below to view related reports, or you can find more info in ASOTools.