PayDo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PayDo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PayDo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PayDo
App Name : PayDo
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Paydo services d.o.o.
Publisher : Facebook,Instagram,Fotor - Photo Editor&Collage,MakeupPlus - Virtual Makeup,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Korean Food Recipes - 10k Recipes,Text Free: WiFi Calling App
Total creative ads during the time period : 117
Duration : 761
Popularity : 37,940
Check ASO Keywords of PayDo
2. PayDo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PayDo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PayDo in the recent period. As of 2021-05-28, among the PayDo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 84.62%, Carousel category's proportion is 15.38%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, PayDo's the proportion of networks impressions are placed like this:
Facebook's proportion is 68.21%,
Audience Network's proportion is 10.66%,
Instagram's proportion is 10.56%,
Messenger's proportion is 10.56%,
's proportion is .
In the date of 2021-05-28, PayDo‘s network with the most ads is Facebook and its proportion is 26.92%.
3. Top 3 Ad Creative Analysis of PayDo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PayDo. We can see some advertising trends.
Top 1 Ad Creative of PayDo
Ad Details ：
Headline ：PayDo - Moj parking pomoćnik
Text ：Mobilna i web aplikacija koja ti omogućava brzo i jednostavno plaćanje parkiranja, bez dodatnih troškova.
Top 2 Ad Creative of PayDo
Ad Details ：
Headline ：PayDo - moj parking pomoćnik
Text ：Brzo i jednostavno plaćanje parkinga u Zagrebu! PayDo je aplikacija koja ti omogućuje plaćanje parkiranja diljem Hrvatske bez dodatnih troškova. 😀 💵 Štedi svoj novac 💯 Zaštita podataka 💰 Biraj način plaćanja 📲 Obavijesti za istek parkinga 👨👩👧👦 Obiteljski račun ➡️ http://bit.ly/PayDo_HR
Top 3 Ad Creative of PayDo
Ad Details ：
Headline ：PayDo - moj parking pomoćnik
Text ：Brzo i jednostavno plaćanje parkinga u Zagrebu! PayDo je aplikacija koja ti omogućuje plaćanje parkiranja diljem Hrvatske bez dodatnih troškova. 😀 💵 Štedi svoj novac 💯 Zaštita podataka 💰 Biraj način plaćanja 📲 Obavijesti za istek parkinga 👨👩👧👦 Obiteljski račun ➡️ http://bit.ly/PayDo_HR
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 359 | 247 | 247 |
| Popularity | 999 | 966 | 966 |
| Dimensions | 1200 x 628 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 3 | 2 | 2 |
| Countries | Slovenia,Croatia | Croatia | Croatia |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for PayDo in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free PayDo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PayDo, you can click the app name below to view related reports, or you can find more info in ASOTools.