PayDo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PayDo’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PayDo.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PayDo
App Name : PayDo
Logo：
OS : Android
Network : Facebook,Audience Network
Developer : Infoart Group Zagreb
Publisher : Fotor - Photo Editor & Collage,MakeupPlus,BeautyPlus - Easy Photo Editor Selfie Camera,Korean Food Recipes - 10k Recipes,Text Free: WiFi Calling App,Bible Study - Study The Bible By Topic,Xender - Share MusicVideo,Share Photo,Share File,Vintage Retro Camera + VHS,InstaSquare Size Pic Collage
Total creative ads during the time period : 30
Duration : 498
Popularity : 5,994
2. PayDo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser PayDo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PayDo in the recent period. As of 2020-09-06, among the PayDo‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, PayDo’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-06, PayDo‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of PayDo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PayDo. We can see some advertising trends.
Top 1 Ad Creative of PayDo
Ad Details ：
Headline ：PayDo - Moj parking pomoćnik
Text ：PayDo is a free, fast and user-friendly application that allows you to pay for parking with no additional charges or costs of SMS. With PayDo you can pay for hourly, daily, weekly, monthly, and yearly on-street parking tickets, penalty charge notices (daily parking tickets), parking in public garage...
Top 2 Ad Creative of PayDo
Ad Details ：
Headline ：PayDo - My parking assistant
Text ：Mobile and web application that allows you to quickly and easily pay for parking at no...
Top 3 Ad Creative of PayDo
Ad Details ：
Headline ：PayDo - moj parking pomoćnik
Text ：PayDo je brza i jednostavna aplikacija koja ti omogućuje plaćanje parkiranja diljem...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 95 | 216 | 89 |
| Popularity | 978 | 408 | 255 |
| Dimensions | 1200 x 628 | 796 x 415 | 796 x 415 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 2 | 33 | 10 |
| Countries | Croatia,Slovenia | United Kingdom,United States,Canada,Australia | Croatia |
| Language | English | English | NA |
Through the above analysis, we can see that the most effective channel for PayDo in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free PayDo’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PayDo, you can click the app name below to view related reports.