Peapod Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Peapod’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Peapod.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Peapod

App Name : Peapod

Logo

Peapod-SocialPeta

OS : Android

Network : Facebook,Instagram,Audience Network

Developer : Peapod, LLC.

Publisher : Bible,Fotor - Photo Editor & Collage,appsGratis,Korean Food Recipes - 10k Recipes,Video Collage Maker,HuffPost - News & Politics,Video Editor with Music Star

Total creative ads during the time period : 216

Duration : 804

Popularity : 16,206

2. Peapod’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Peapod in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Peapod in the recent period. As of 2020-08-31, among the Peapod‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-31, Peapod’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-31, Peapod‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Peapod

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Peapod. We can see some advertising trends.

Top 1 Ad Creative of Peapod

Ad Details :

Headline :grocer Makes Sure its Digital Platforms Are Fully Accessible to Blind Consumers - COOL BLIND TECH

Text :Peapod, the Chicago-based ecommerce grocer’s mobile app and website now comply with regulations under the Americans With Disabilities Act (ADA), adopted into law in 1990 to ensure equal opportunities for all people with disabilities, in an effort to better serve customers with disabilities. The U....

Top 2 Ad Creative of Peapod

Ad Details :

Headline :Fresh groceries, direct from us to you.

Text :Just drive up, then drive away! Getting your fresh grocery order is that easy with GIANT Direct, and right now first-time users can save $15 and skip the pickup fee for a full 60 days! Grab the code below and start your order today.

Top 3 Ad Creative of Peapod

Ad Details :

Headline :Try it FREE

Text :GIANT Direct is here! Shop online from home and we’ll deliver your hand-selected grocery order directly to you.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 678 47 14
Popularity 999 223 181
Dimensions 1400 x 1400 1024 x 1280 1200 x 1200
Creative Type Image Video Video
Network Facebook Facebook Facebook
Related Ads 1 1 5
Countries United Kingdom,Australia,Canada,United States Australia,United States,Canada,United Kingdom United States
Language English English English

Through the above analysis, we can see that the most effective channel for Peapod in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Peapod’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Peapod, you can click the app name below to view related reports.