Pelemall Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pelemall’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pelemall.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pelemall
App Name : Pelemall
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : Ahmet Ozkan
Publisher : Video Editor with Music Star,打工趣 - 最棒的兼職工作資訊平台,GulogGratis: Køb & sælg,Bestie-Portrait Selfie Editor,MySQL QueryDB Client,Fotor - Photo Editor & Collage,Mail.ru – Email App,MakeupPlus,Email Client – myMail
Total creative ads during the time period : 2,625
Duration : 496
Popularity : 151,771
2. Pelemall’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pelemall in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pelemall in the recent period. As of 2020-08-14, among the Pelemall‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 80.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 20.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-14, Pelemall’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 47.26%,
Audience Network’s proportion is 17.58%,
Instagram’s proportion is 17.58%,
Messenger’s proportion is 17.58%,
’s proportion is .
In the date of 2020-08-14, Pelemall‘s network with the most ads is Facebook and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of Pelemall
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pelemall. We can see some advertising trends.
Top 1 Ad Creative of Pelemall
Ad Details ：
Headline ：Shop Online in Iraq and Kurdistan
Text ：
Top 2 Ad Creative of Pelemall
Ad Details ：
Headline ：Shop Online in Iraq and Kurdistan
Text ：
Top 3 Ad Creative of Pelemall
Ad Details ：
Headline ：Shop Online in Iraq and Kurdistan
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 36 | 36 | 36 |
| Popularity | 184 | 183 | 182 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Iraq | Iraq | Iraq |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pelemall in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Pelemall’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pelemall, you can click the app name below to view related reports.