Penguin - vocabulary trainer Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Penguin - vocabulary trainer’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Penguin - vocabulary trainer.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Penguin - vocabulary trainer
App Name : Penguin - vocabulary trainer
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Otansoft
Publisher : Text Free: WiFi Calling App,Ameba,Tandem Language Exchange: Speak learn languages,Korean Food Recipes - 10k Recipes,30 Day Fitness Challenge - Workout at Home,Vegan Recipes Free,Talkray - Free Chats Calls
Total creative ads during the time period : 192
Duration : 1,009
Popularity : 132,867
2. Penguin - vocabulary trainer’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Penguin - vocabulary trainer in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Penguin - vocabulary trainer in the recent period. As of 2020-09-06, among the Penguin - vocabulary trainer‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 35.29%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 23.53%, Carousel category’s proportion is 41.18%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Penguin - vocabulary trainer’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 68.98%,
Audience Network’s proportion is 20.3%,
Instagram’s proportion is 5.37%,
Messenger’s proportion is 5.36%,
’s proportion is .
In the date of 2020-09-06, Penguin - vocabulary trainer‘s network with the most ads is Facebook and its proportion is 64.71%.
3. Top 3 Ad Creative Analysis of Penguin - vocabulary trainer
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Penguin - vocabulary trainer. We can see some advertising trends.
Top 1 Ad Creative of Penguin - vocabulary trainer
Ad Details ：
Headline ：¿Estudias inglés?
Top 2 Ad Creative of Penguin - vocabulary trainer
Ad Details ：
Headline ：İngilizce Kelime Oyunu!
Top 3 Ad Creative of Penguin - vocabulary trainer
Ad Details ：
Headline ：Jogo para vocabulario em ingles
Basic Info of Top 3 Ad Creative
|Dimensions||1080 x 1080||1080 x 1920||1080 x 1080|
|Countries||Saint Martin,Papua New Guinea,Saint Barthélemy,The United States Virgin Islands,Aruba,Marshall Is Rep,Senegal,Mauritania,Comoros,United States,Burkina Faso,Pakistan,Dominica,Tanzania,United Kingdom,Bosnia Hercegovina,Djibouti,Jordan,Zimbabwe||Slovak,Mexico,Morocco,Sri Lanka,Saudi Arabia,Netherlands,Thailand,Azerbaijan,Japan,France,United Arab Emirates,Somalia,Puerto Rico,Myanmar,Hong Kong,Cyprus,Russia,Austria,Germany||Dominican,Austria,Zimbabwe,Papua New Guinea,Tajikistan,Poland,Chile,Hong Kong,Liberia,Cambodia,Sint Maarten,Paraguay,Bhutan,Isle Of Man,Togo,Malaysia,Bermuda,Serbia and Montenegro,Belgium|
Through the above analysis, we can see that the most effective channel for Penguin - vocabulary trainer in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Penguin - vocabulary trainer’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Penguin - vocabulary trainer, you can click the app name below to view related reports.