PENNY Market Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PENNY Market's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PENNY Market.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PENNY Market
App Name : PENNY Market
Logo：
OS : Android
Network : Facebook,Instagram,YouTube
Developer : PENNY GmbH
Publisher : Instagram,Facebook,Fluffy Switch,Celebrity Wallpapers & Backgrounds ™ Pro,Light Bible: Daily Verses, Prayer, Audio Bible,벽 피하기 - AirControl
Total creative ads during the time period : 719
Duration : 1,803
Popularity : 51,592
Check ASO Keywords of PENNY Market
2. PENNY Market’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PENNY Market in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PENNY Market in the recent period. As of 2021-05-28, among the PENNY Market‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 33.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, PENNY Market's the proportion of networks impressions are placed like this:
Facebook's proportion is 69.5%,
Instagram's proportion is 12.08%,
Audience Network's proportion is 9.21%,
Messenger's proportion is 9.21%,
's proportion is .
In the date of 2021-05-28, PENNY Market‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of PENNY Market
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PENNY Market. We can see some advertising trends.
Top 1 Ad Creative of PENNY Market
Ad Details ：
Headline ：Hezky česky
Text ：www.penny.cz
Top 2 Ad Creative of PENNY Market
Ad Details ：
Headline ：🚩Megérkezett a MYPENNY!
Text ：PENNY kártyád mostantól okos és digitális📲: regisztrálj MYPENNY fiókot, hogy még könnyebben élhess személyes kedvezményeiddel 🎁
Top 3 Ad Creative of PENNY Market
Ad Details ：
Headline ：Karrier a PENNY Market-nél
Text ：Nem hagyunk magadra. A PENNY-ben az első naptól tréningekkel és betanulási programokkal segítünk. Csatlakozz hozzánk!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 265 | 87 | 121 |
| Popularity | 999 | 636 | 456 |
| Dimensions | 300 x 60 | 426 x 426 | 1200 x 1200 |
| Creative Type | Image | Video | Image |
| Network | YouTube | ||
| Related Ads | 1 | 1 | 2 |
| Countries | United Kingdom,Chile,United States,Serbia and Montenegro,United Arab Emirates,Ukraine,Croatia,Norway,Turkey,Bahrian,Mexico,Russia,Philippines,Peru,Morocco,Romania,Sweden,Indonesia,Portugal,Israel | Hungary | Hungary |
| Language | Polish | NA | NA |
Through the above analysis, we can see that the most effective channel for PENNY Market in recent advertising is YouTube, and the main creative type is Image.
In conclusion: The above is a free PENNY Market's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PENNY Market, you can click the app name below to view related reports, or you can find more info in ASOTools.