Digicel Top Up Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Digicel Top Up’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Digicel Top Up.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Digicel Top Up

App Name : Digicel Top Up

Logo

Digicel Top Up-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Digicel_Group

Publisher : English Synonyms,Alarm Clock Xtreme: Alarm, Stopwatch, Timer (Free),Greeting/invitation Card Maker,30 Day Fitness Challenge - Workout at Home,BeautyPlus - Easy Photo Editor Selfie Camera,Text Free: WiFi Calling App,Dating, Chat, Love – WannaMeet,Bible

Total creative ads during the time period : 197

Duration : 1,269

Popularity : 21,844

2. Digicel Top Up’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Digicel Top Up in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Digicel Top Up in the recent period. As of 2020-09-04, among the Digicel Top Up‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 12.5%, Carousel category’s proportion is 37.5%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, Digicel Top Up’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 61.42%,

Messenger’s proportion is 31.89%,

Facebook’s proportion is 6.69%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-04, Digicel Top Up‘s network with the most ads is Facebook and its proportion is 37.5%.

3. Top 3 Ad Creative Analysis of Digicel Top Up

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Digicel Top Up. We can see some advertising trends.

Top 1 Ad Creative of Digicel Top Up

Ad Details :

Headline :Stay Connected to home always

Text :Family should Stay Connected

Top 2 Ad Creative of Digicel Top Up

Ad Details :

Headline :Opt in to our Plan today!

Text :Blo 1000vt nomo yu save karem UNLIMITED SMS, TOKTOK moa 4.5GB Data valid 7Days!

Top 3 Ad Creative of Digicel Top Up

Ad Details :

Headline :Rechargez dès aujourd’hui

Text :Restez connecté

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 137 33 32
Popularity 452 171 160
Dimensions 512 x 250 2048 x 2048 640 x 360
Creative Type Image Image Video
Network Google Ads(Admob) Facebook Google Ads(Admob)
Related Ads 6 1 1
Countries United Kingdom,United States,Canada,Australia Vanuatu Switzerland,Central African,Congo,France,Luxembourg,Monaco,Belgium
Language English NA French

Through the above analysis, we can see that the most effective channel for Digicel Top Up in recent advertising is Google Ads(Admob), and the main creative type is Image.

In conclusion: The above is a free Digicel Top Up’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Digicel Top Up, you can click the app name below to view related reports.