Digicel Top Up Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Digicel Top Up’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Digicel Top Up.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Digicel Top Up
App Name : Digicel Top Up
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Digicel_Group
Publisher : English Synonyms,Alarm Clock Xtreme: Alarm, Stopwatch, Timer (Free),Greeting/invitation Card Maker,30 Day Fitness Challenge - Workout at Home,BeautyPlus - Easy Photo Editor Selfie Camera,Text Free: WiFi Calling App,Dating, Chat, Love – WannaMeet,Bible
Total creative ads during the time period : 197
Duration : 1,269
Popularity : 21,844
2. Digicel Top Up’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Digicel Top Up in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Digicel Top Up in the recent period. As of 2020-09-04, among the Digicel Top Up‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 12.5%, Carousel category’s proportion is 37.5%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, Digicel Top Up’s the proportion of networks impressions are placed like this:
Instagram’s proportion is 61.42%,
Messenger’s proportion is 31.89%,
Facebook’s proportion is 6.69%,
’s proportion is ,
’s proportion is .
In the date of 2020-09-04, Digicel Top Up‘s network with the most ads is Facebook and its proportion is 37.5%.
3. Top 3 Ad Creative Analysis of Digicel Top Up
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Digicel Top Up. We can see some advertising trends.
Top 1 Ad Creative of Digicel Top Up
Ad Details ：
Headline ：Stay Connected to home always
Text ：Family should Stay Connected
Top 2 Ad Creative of Digicel Top Up
Ad Details ：
Headline ：Opt in to our Plan today!
Text ：Blo 1000vt nomo yu save karem UNLIMITED SMS, TOKTOK moa 4.5GB Data valid 7Days!
Top 3 Ad Creative of Digicel Top Up
Ad Details ：
Headline ：Rechargez dès aujourd’hui
Text ：Restez connecté
Basic Info of Top 3 Ad Creative
|Dimensions||512 x 250||2048 x 2048||640 x 360|
|Network||Google Ads(Admob)||Google Ads(Admob)|
|Countries||United Kingdom,United States,Canada,Australia||Vanuatu||Switzerland,Central African,Congo,France,Luxembourg,Monaco,Belgium|
Through the above analysis, we can see that the most effective channel for Digicel Top Up in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Digicel Top Up’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Digicel Top Up, you can click the app name below to view related reports.