Persona Media Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Persona Media's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Persona Media.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Persona Media
App Name : Persona Media
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Persona Media, Inc.
Publisher : Instagram,Facebook,观世音菩萨普门品,Prayer Notes: Ask, Seek, Knock
Total creative ads during the time period : 57
Duration : 331
Popularity : 4,689
Check ASO Keywords of Persona Media
2. Persona Media’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Persona Media in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Persona Media in the recent period. As of 2021-02-11, among the Persona Media‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-11, Persona Media's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-11, Persona Media‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Persona Media
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Persona Media. We can see some advertising trends.
Top 1 Ad Creative of Persona Media
Ad Details ：
Headline ：Persona
Text ：
Top 2 Ad Creative of Persona Media
Ad Details ：
Headline ：Persona Interviews
Text ：Persona is the first social network dedicated to conversations and interviews. We give users free tools to discover the most interesting and important conversations happening every day on a variety of topics, as well as the ability to create and share their own interviews and conversations. Users...
Top 3 Ad Creative of Persona Media
Ad Details ：
Headline ：Persona Interviews App
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 54 | 36 | 55 |
| Popularity | 339 | 192 | 190 |
| Dimensions | 400 x 224 | 764 x 1018 | 400 x 224 |
| Creative Type | Video | Image | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 2 |
| Countries | United States | United States | United States |
| Language | Spanish | English | English |
Through the above analysis, we can see that the most effective channel for Persona Media in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Persona Media's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Persona Media, you can click the app name below to view related reports, or you can find more info in ASOTools.