Peso Plus Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Peso Plus's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Peso Plus.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Peso Plus
App Name : Peso Plus
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Bruce Wilson
Publisher : Blue Light Filter - Night Mode, Night Shift,30 Day Fitness Challenge - Workout at Home,Text Free: WiFi Calling App ,Ameba,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),7 Minute Workout,Instagram,Treehouse Table,AirBrush: Easy Photo Editor
Total creative ads during the time period : 415
Duration : 259
Popularity : 44,957
Check ASO Keywords of Peso Plus
2. Peso Plus’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Peso Plus in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Peso Plus in the recent period. As of 2020-09-18, among the Peso Plus‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-18, Peso Plus's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.52%,
Audience Network's proportion is 24.83%,
Instagram's proportion is 24.83%,
Messenger's proportion is 24.83%,
's proportion is .
In the date of 2020-09-18, Peso Plus‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Peso Plus
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Peso Plus. We can see some advertising trends.
Top 1 Ad Creative of Peso Plus
Ad Details ：
Headline ：Peso Plus
Text ：We provide safe and convenient online cash loans for Filipinos.
Top 2 Ad Creative of Peso Plus
Ad Details ：
Headline ：Peso Plus
Text ：We provide safe and convenient online cash loans for Filipinos.
Top 3 Ad Creative of Peso Plus
Ad Details ：
Headline ：Peso Plus
Text ：Peso Plus is a providing safe and convenient personal loans for everyone in the Philippines to help them solve your financial problems, in an easier and flexible way. λ Loan period: 91days(shortest) - 180 days(longest) λ Loan amount: PHP8,000 – PHP20,000 λ Serive fee: PHP200 λ interest rate: 1...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 209 | 95 | 95 |
| Popularity | 802 | 739 | 739 |
| Dimensions | 800 x 800 | 800 x 800 | 800 x 800 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 3 | 1 | 1 |
| Countries | United Kingdom,Canada,United States,Australia | Philippines | Philippines |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Peso Plus in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Peso Plus's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Peso Plus, you can click the app name below to view related reports, or you can find more info in ASOTools.