Petit Bateau Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Petit Bateau's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Petit Bateau.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Petit Bateau
App Name : Petit Bateau
Logo：
OS : iOS
Network : Facebook,Instagram
Developer : Petit Bateau
Publisher : Facebook,Instagram
Total creative ads during the time period : 78
Duration : 103
Popularity : 12,222
Check ASO Keywords of Petit Bateau
2. Petit Bateau’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Petit Bateau in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Petit Bateau in the recent period. As of 2021-02-19, among the Petit Bateau‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 6.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 93.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-19, Petit Bateau's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.23%,
Facebook's proportion is 49.77%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-19, Petit Bateau‘s network with the most ads is Instagram and its proportion is 51.11%.
3. Top 3 Ad Creative Analysis of Petit Bateau
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Petit Bateau. We can see some advertising trends.
Top 1 Ad Creative of Petit Bateau
Ad Details ：
Headline ：Body naissance fille manches longues à milleraies
Text ：Des vêtements à transmettre sans modération !
Top 2 Ad Creative of Petit Bateau
Ad Details ：
Headline ：Body naissance fille manches longues à milleraies
Text ：Des vêtements à transmettre sans modération !
Top 3 Ad Creative of Petit Bateau
Ad Details ：
Headline ：Body naissance fille manches longues à milleraies
Text ：Petit Bateau des vêtements faits pour durer !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 102 | 102 | 92 |
| Popularity | 756 | 755 | 661 |
| Dimensions | 288 x 336 | 288 x 336 | 288 x 336 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 8 | 8 | 1 |
| Countries | Luxembourg,Belgium,Congo,Central African,Monaco,France,Switzerland | France,Central African,Congo,Luxembourg,Switzerland,Belgium,Monaco | France |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Petit Bateau in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Petit Bateau's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Petit Bateau, you can click the app name below to view related reports, or you can find more info in ASOTools.