Petland USA Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Petland USA's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Petland USA.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Petland USA
App Name : Petland USA
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Petland, Inc.
Publisher : Instagram,Facebook,Pet Parade: Cutest Dog & Cat Photo & Video Contest,Gasola,DGTest Permiso Coche,DGTest Permiso Ciclomotor
Total creative ads during the time period : 1,496
Duration : 793
Popularity : 175,223
Check ASO Keywords of Petland USA
2. Petland USA’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Petland USA in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Petland USA in the recent period. As of 2021-03-14, among the Petland USA‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Petland USA's the proportion of networks impressions are placed like this:
Instagram's proportion is 83.33%,
Google Ads(Admob)'s proportion is 16.67%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-14, Petland USA‘s network with the most ads is Google Ads(Admob) and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Petland USA
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Petland USA. We can see some advertising trends.
Top 1 Ad Creative of Petland USA
Ad Details ：
Headline ：Discover Petland Breeders
Text ：
Top 2 Ad Creative of Petland USA
Ad Details ：
Headline ：Meet Our Adorable Puppies Today!
Text ：Looking for a pal to join you in all of life's greatest moments? Search no further and stop in to meet our adorable puppies today!
Top 3 Ad Creative of Petland USA
Ad Details ：
Headline ：Check Out Our Adorable Puppies!
Text ：A house is not a home without a puppy! ❤
Speak with one of our Pet Counselors so we can help find your perfect match!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 402 | 83 | 83 |
| Popularity | 999 | 595 | 593 |
| Dimensions | 1280 x 720 | 426 x 426 | 800 x 800 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Suriname,Netherlands | Australia,United Kingdom,United States,Canada | Australia,United Kingdom,United States,Canada |
| Language | Dutch | English | English |
Through the above analysis, we can see that the most effective channel for Petland USA in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Petland USA's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Petland USA, you can click the app name below to view related reports, or you can find more info in ASOTools.