Pickaroo: Premium Delivery Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pickaroo: Premium Delivery's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pickaroo: Premium Delivery.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pickaroo: Premium Delivery
App Name : Pickaroo: Premium Delivery
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Pickaroo
Publisher : Instagram,Facebook
Total creative ads during the time period : 245
Duration : 201
Popularity : 19,863
Check ASO Keywords of Pickaroo: Premium Delivery
2. Pickaroo: Premium Delivery’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pickaroo: Premium Delivery in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pickaroo: Premium Delivery in the recent period. As of 2021-03-16, among the Pickaroo: Premium Delivery‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 30.77%, Playable Ads category's proportion is 0.0%, Image category's proportion is 38.46%, Carousel category's proportion is 30.77%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Pickaroo: Premium Delivery's the proportion of networks impressions are placed like this:
Facebook's proportion is 42.04%,
Messenger's proportion is 24.51%,
Audience Network's proportion is 24.38%,
Instagram's proportion is 9.07%,
's proportion is .
In the date of 2021-03-16, Pickaroo: Premium Delivery‘s network with the most ads is Messenger and its proportion is 30.77%.
3. Top 3 Ad Creative Analysis of Pickaroo: Premium Delivery
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pickaroo: Premium Delivery. We can see some advertising trends.
Top 1 Ad Creative of Pickaroo: Premium Delivery
Ad Details ：
Headline ：Order MerryMart on PICKAROO
Text ：Half of my cart's got a grip on the situation 🛒 Half of my heart is on the app ordering from MerryMart 🛍
Top 2 Ad Creative of Pickaroo: Premium Delivery
Ad Details ：
Headline ：Order MerryMart on PICKAROO
Text ：Half of my cart's got a grip on the situation 🛒 Half of my heart is on the app ordering from MerryMart 🛍
Top 3 Ad Creative of Pickaroo: Premium Delivery
Ad Details ：
Headline ：Order MerryMart on PICKAROO
Text ：Half of my cart's got a grip on the situation 🛒 Half of my heart is on the app ordering from MerryMart 🛍
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 59 | 59 | 59 |
| Popularity | 353 | 350 | 350 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,Canada,United Kingdom,United States | Australia,United Kingdom,Canada,United States | Australia,Canada,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pickaroo: Premium Delivery in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Pickaroo: Premium Delivery's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pickaroo: Premium Delivery, you can click the app name below to view related reports, or you can find more info in ASOTools.