Picklemans Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Picklemans's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Picklemans.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Picklemans
App Name : Picklemans
Logo：
OS : iOS
Network : Instagram,Facebook,Audience Network
Developer : Revention Inc.
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage
Total creative ads during the time period : 103
Duration : 915
Popularity : 64,537
Check ASO Keywords of Picklemans
2. Picklemans’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Picklemans in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Picklemans in the recent period. As of 2021-03-14, among the Picklemans‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Picklemans's the proportion of networks impressions are placed like this:
Audience Network's proportion is 45.74%,
Facebook's proportion is 38.67%,
Instagram's proportion is 15.58%,
's proportion is ,
's proportion is .
In the date of 2021-03-14, Picklemans‘s network with the most ads is Facebook and its proportion is 37.5%.
3. Top 3 Ad Creative Analysis of Picklemans
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Picklemans. We can see some advertising trends.
Top 1 Ad Creative of Picklemans
Ad Details ：
Headline ：Start Your Order Online
Text ：
Top 2 Ad Creative of Picklemans
Ad Details ：
Headline ：Try it out on cauliflower crust!
Text ：Gourmet Pizza Delivery
Top 3 Ad Creative of Picklemans
Ad Details ：
Headline ：We Deliver & Cater
Text ：Choose from 18 delicious toasted sandwiches, fresh chopped salads, gourmet soups, thin crust pizza, cookies, and pickles.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 388 | 374 | 388 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 224 | 400 x 400 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 4 | 3 | 4 |
| Countries | United States,Ukraine,Grenada | Grenada,United States,Canada,United Kingdom,Australia | Grenada,United States,United Kingdom,Canada,Australia,Ukraine |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Picklemans in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Picklemans's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Picklemans, you can click the app name below to view related reports, or you can find more info in ASOTools.