PickUp io Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the PickUp io’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PickUp io.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of PickUp io

App Name : PickUp io

Logo

PickUp io-SocialPeta

OS : iOS

Network : Google Ads(Admob),Instagram,YouTube

Developer : XuDong Qiu

Publisher : Hanger World - Rope Swing Game,Car Simulator 2016,Traffic Racer Rush. Real Car Rider Highway Road 3D,Pixel Block Gun 3D,Iron Snout+ Pig Fighting Game,Drift Mania Championship,Mad Day

Total creative ads during the time period : 38

Duration : 314

Popularity : 2,335

2. PickUp io’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser PickUp io in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of PickUp io in the recent period. As of 2020-08-17, among the PickUp io‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-17, PickUp io’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-17, PickUp io‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of PickUp io

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PickUp io. We can see some advertising trends.

Top 1 Ad Creative of PickUp io

Ad Details :

Headline :PickUp io

Text :Pick up and throw!

Top 2 Ad Creative of PickUp io

Ad Details :

Headline :PickUp io

Text :Pick up and throw!

Top 3 Ad Creative of PickUp io

Ad Details :

Headline :与好友PK

Text :线上pk,闲来无事开一把,2020年度休闲游戏聚会大作战

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 1 1
Popularity 51 51 51
Dimensions 1280 x 720 1280 x 720 406 x 720
Creative Type Video Video Video
Network Instagram Instagram Google Ads(Admob)
Related Ads 1 1 1
Countries United Kingdom,Canada,United States,Australia United States,United Kingdom,Canada,Australia China,Singapore,Malaysia
Language English English Chinese (Simplified)

Through the above analysis, we can see that the most effective channel for PickUp io in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free PickUp io’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to PickUp io, you can click the app name below to view related reports.