PlanetaPL Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PlanetaPL's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PlanetaPL.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PlanetaPL
App Name : PlanetaPL
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Planeta Media Inc.
Publisher : Instagram,Facebook,Cisana TV+ TV Listings guide Norway EPG,World and Arab football news 2021,250 сказок для малышей и детей,apprendre orthographe français,Photo Puzzle,New York City Local News
Total creative ads during the time period : 57
Duration : 540
Popularity : 10,485
Check ASO Keywords of PlanetaPL
2. PlanetaPL’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PlanetaPL in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PlanetaPL in the recent period. As of 2021-05-20, among the PlanetaPL‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 80.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 20.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, PlanetaPL's the proportion of networks impressions are placed like this:
Facebook's proportion is 63.74%,
Instagram's proportion is 36.26%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-20, PlanetaPL‘s network with the most ads is Facebook and its proportion is 60.0%.
3. Top 3 Ad Creative Analysis of PlanetaPL
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PlanetaPL. We can see some advertising trends.
Top 1 Ad Creative of PlanetaPL
Ad Details ：
Headline ：Planeta PL TV na Androida
Text ：Wszystkie filmy w jakości HD
Top 2 Ad Creative of PlanetaPL
Ad Details ：
Headline ：Wypróbuj 3 dni za darmo
Text ：Dajemy 3 dni bezpłatnego oglądania filmów, seriali i programów 🎁, abyś nie nudził się poza domem rodzinnym. 🤗
Kino domowe Planeta PL — to stare hity filmowe, najnowsze nowostki tego roku, tandeta artystyczna, ulubione seriale polskie i zagraniczne. Oglądaj wszystko po polsku, do tego 150 kanałów telewizyjnych 📺 w jednym odtwarzaczu! 😍
Dość zmagać się z wyszukiwaniem filmów i przepłacaniem za subskrypcje. 🙅♀️ Doceń zalety naszej telewizji za granicą!
Top 3 Ad Creative of PlanetaPL
Ad Details ：
Headline ：Wypróbuj 3 dni za darmo
Text ：Dodaj do przerwy na kawę ☕️ oglądanie filmu lub serialu. Zarejestruj się na Planeta PL i wybieraj spośród ponad 5000 filmów i serialów 😍, co będziesz oglądać teraz.
Otrzymasz również 3 dni bezpłatnego oglądania, ponad 150 kanałów 😳 w języku polskim w wygodnym odtwarzaczu.
Planeta PL 📺 — telewizja i filmy w języku polskim w dowolnym miejscu na świecie za granicą Polski.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 198 | 84 | 59 |
| Popularity | 996 | 665 | 392 |
| Dimensions | 640 x 360 | 400 x 400 | 1080 x 1080 |
| Creative Type | Video | Video | Image |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Poland | France,Belgium,Iceland,Norway,Germany,Spain,Switzerland,Finland,Sweden,Canada,United Kingdom,United States,Ireland,Netherlands | Sweden,Belgium,Netherlands,Iceland,Germany,United Kingdom,Norway,Switzerland,United States,Canada,Spain,Ireland,Finland,France |
| Language | Polish | Polish | Polish |
Through the above analysis, we can see that the most effective channel for PlanetaPL in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free PlanetaPL's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PlanetaPL, you can click the app name below to view related reports, or you can find more info in ASOTools.