PlantNet Plant Identification Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PlantNet Plant Identification's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PlantNet Plant Identification.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PlantNet Plant Identification
App Name : PlantNet Plant Identification
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : plantnet-project.org
Publisher : Instagram,Garden photo blender - photo mixer,Facebook,Plant Diary,Moon & Garden,Vegetable Garden Calendar
Total creative ads during the time period : 65
Duration : 1,880
Popularity : 3,322
Check ASO Keywords of PlantNet Plant Identification
2. PlantNet Plant Identification’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PlantNet Plant Identification in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PlantNet Plant Identification in the recent period. As of 2021-05-26, among the PlantNet Plant Identification‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, PlantNet Plant Identification's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-26, PlantNet Plant Identification‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of PlantNet Plant Identification
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PlantNet Plant Identification. We can see some advertising trends.
Top 1 Ad Creative of PlantNet Plant Identification
Ad Details ：
Headline ：Apps om dieren en/of planten te identificeren
Text ：𝟱 𝗴𝗿𝗮𝘁𝗶𝘀 𝗮𝗽𝗽𝘀 𝗼𝗺 𝗱𝗶𝗲𝗿𝗲𝗻 𝗲𝗻/𝗼𝗳 𝗽𝗹𝗮𝗻𝘁𝗲𝗻 𝘁𝗲 𝗵𝗲𝗿𝗸𝗲𝗻𝗻𝗲𝗻
Ken je dat? Je bent aan het wandelen en je komt een plant of dier tegen waarvan je geen idee hebt wat het is… Gelukkig heb je een heleboel apps om deze planten en dieren te herkennen. Wandel.nl heeft er vijf voor je op een rijtje gezet.
Top 2 Ad Creative of PlantNet Plant Identification
Ad Details ：
Headline ：
Text ：Dovolená bude tento rok vypadat jinak, to už je nám všem asi jasné. Berete to jako příležitost a vymýšlíte něco netradičního? Trávit volno pod stanem nebo v přívěsu má své kouzlo a ty vzpomínky. 🙂 Načerpejte inspiraci 🔽 ⛺ ➡ https://t.co/9X0eOGWqKI https://t.co/4UlOVUsXC3
Top 3 Ad Creative of PlantNet Plant Identification
Ad Details ：
Headline ：A technológia lehet a szobanövények megmentője
Text ：Törperózsák, azáleák, pozsgások, kaktuszok, százszínű orchideák, zöldbe borult nappalik, növényektől roskadó erkélyek és virágzó teraszok – az utóbbi években felkapottá vált a szobanövény-gondozás és a balkonkertészet. Minél egyszerűbb azonban a színpompás növény-birodalom beszerzése, annál nehezebb őket életben tartani, ne adj isten, átteleltetni. Ha nem szeretnénk néhány hét után elszáradt fűszernövény-csonkokat látni konyhánk ablakában, a növényápolás viszont nem az erősségünk, van megoldás. Megmutatjuk, milyen alkalmazások, szenzorok vagy okos cserepek segíthetik életben tartani zöld kedvenceit.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 16 | 7 | 6 |
| Popularity | 88 | 63 | 61 |
| Dimensions | 600 x 600 | 1200 x 793 | 1280 x 853 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Netherlands,Suriname | Czech | Hungary |
| Language | Dutch | NA | NA |
Through the above analysis, we can see that the most effective channel for PlantNet Plant Identification in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free PlantNet Plant Identification's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PlantNet Plant Identification, you can click the app name below to view related reports, or you can find more info in ASOTools.