POIEMA Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the POIEMA’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps POIEMA.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of POIEMA

App Name : POIEMA

Logo

POIEMA-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : Vicky's Import and Export Pte Ltd

Publisher : Fotor - Photo Editor & Collage,TopBuzz: Notícias,Vídeos, GIFs,SmartNews: World Breaking News,打工趣 - 最棒的兼職工作資訊平台,Korean Food Recipes - 10k Recipes,POTO - Photo Frames & Collage,OLX Clasificados

Total creative ads during the time period : 95

Duration : 421

Popularity : 8,668

2. POIEMA’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser POIEMA in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of POIEMA in the recent period. As of 2020-09-06, among the POIEMA‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, POIEMA’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, POIEMA‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of POIEMA

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of POIEMA. We can see some advertising trends.

Top 1 Ad Creative of POIEMA

Ad Details :

Headline :POIEMA Fit 零耗材空氣淨化器|募資正式上線|贊助現省超過 7,000 元

Text :#募資正式啟動 #夢幻空氣淨化器 POIEMA 首度推出 #萬元以內的親民機種 - Fit   整合旗下所有最新、最先進的技術與設計,打造體積小巧卻效能驚人的零耗材機種。   承襲往年的慣例,POIEMA Fit 現正以 5 折的早鳥優惠募資當中。   前往募資頁面➜ http://poie.ma/2fit   【POIEMA Fit |#產品特色介紹】   ═╣ #1淨化效果 ╠═   👾細菌病毒 淨化效果 99%   😵甲醛、異味淨化效果 99%   💨PM 2.5 淨化效果 99%   💪 CADR 值高達 233 m3/h   ⚡ 適用坪數 8 坪內,平均 13 分鐘就清淨完成   ═╣ #2硬體設計 ╠═   💸#零耗材集塵系統💸 可水洗重複使用,節省濾網花費又環保   ⚙#採用直流無刷變頻風機⚙ 耐用、省電、高效率,每天電費不到 1 元   👂#降噪設計👂 平均運轉噪音僅 30-40 分貝,相當於圖書館環境   💤#內建光度感測器💤 房間一關燈,自動進入無光舒眠模式   👃內建PM2.5偵測器👃 隨空氣品質自動調整風量,完全自動才能完全安心   ═╣ #3夢幻使用情境 |真·全自動模式╠═   低耗電、零濾網費用、.完全自動設計,加上可 24 小時連續運轉的直流無刷變頻風機。   讓 POIEMA Fit 成為一台只要買回家 ➜ 一鍵開機,不用任何額外操作就能自動運作的 #夢幻機種。   趕快參加募資活動,現省超過 7000 元!   前往募資頁面➜ http://poie.ma/2fit

Top 2 Ad Creative of POIEMA

Ad Details :

Headline :POIEMA零耗材空氣淨化器|2019年終慶正式開跑!入手夢幻機種的最佳檔期 🔥

Text :#零耗材技術領導品牌 #不只環保更能省錢 大家期待已久的 POIEMA #年度超級折扣活動 終於登場囉!台灣入冬後空氣品質就會一路變差 :(   趁這個個檔期,入手一台夢幻機種吧! 前往購買頁➜ https://poie.ma/go11   【POIEMA 品牌全機種共有特色】   👍零耗材👍 👂安靜無聲👂 🔌節能超省電🔌 ⌚全自動模式⌚ ⛔淨化 99.9%⛔細菌、病毒、PM2.5及異味   【POIEMA ZERO 機種效能】 #CADR值達370 #低耗電每天電費不到1元 #適合坪數13坪   【POIEMA ULTRA 機種效能】 #CADR值889 #低耗電每天電費不到2元 #適合坪數30坪   【POIEMA MINI 車用版機種特色】    #十分鐘淨化車內空氣 #隨車自動啟動 #附贈擴香片常保空氣清新   POIEMA 2019 品牌年終慶,優惠熱賣中   前往購買頁➜ https://poie.ma/go11

Top 3 Ad Creative of POIEMA

Ad Details :

Headline :POIEMA零耗材空氣淨化器|2019年終慶限時開跑!入手夢幻機種的最佳檔期 🔥

Text :#零耗材技術領導品牌 #不只環保更能省錢 大家期待已久的 POIEMA #年度超級折扣活動 終於登場囉!台灣入冬後空氣品質就會一路變差 :(  ...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 1 158 260
Popularity 999 717 332
Dimensions 720 x 720 720 x 720 400 x 400
Creative Type Image Image Video
Network Facebook Facebook Audience Network
Related Ads 4 2 18
Countries Australia,United States,United Kingdom,Canada Hong Kong,Taiwan,Macau Hong Kong,Taiwan,Macau
Language English Chinese (Traditional) Chinese (Traditional)

Through the above analysis, we can see that the most effective channel for POIEMA in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free POIEMA’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to POIEMA, you can click the app name below to view related reports.