Point: Soft Home Security Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Point: Soft Home Security’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Point: Soft Home Security.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Point: Soft Home Security

App Name : Point: Soft Home Security

Logo

Point: Soft Home Security-SocialPeta

OS : Android

Network : Google Ads(Admob),Instagram,Facebook

Developer : Minut

Publisher : php - programming language,蜜桃播放器(高清播放)-万能视频解码神器,Glitter Wallpapers & Glitter Backgrounds,Drawing Sketching Doodling,手机铃声管家 - 酷炫好音色彩铃·免费高品质苹果手机铃声大全,好用的铃声设置助手,兒童塗鴉汽車畫畫板拼圖-寶寶簡筆劃畫圖書,VR Tube - Play Virtual Reality,金属探测器(Metal Detector) –金属+磁场检测神器,快速寻找金属制品

Total creative ads during the time period : 79

Duration : 301

Popularity : 5,574

2. Point: Soft Home Security’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Point: Soft Home Security in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Point: Soft Home Security in the recent period. As of 2020-09-05, among the Point: Soft Home Security‘s ad creative, the Html category’s proportion is 50.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Point: Soft Home Security’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, Point: Soft Home Security‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Point: Soft Home Security

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Point: Soft Home Security. We can see some advertising trends.

Top 1 Ad Creative of Point: Soft Home Security

Ad Details :

Headline :15% discount with promo: SAVE15

Text :Complete all-in-one smart alarm that allows you wirelessly monitor your home

Top 2 Ad Creative of Point: Soft Home Security

Ad Details :

Headline :15% discount with promo: SAVE15

Text :Complete all-in-one smart alarm that allows you wirelessly monitor your home

Top 3 Ad Creative of Point: Soft Home Security

Ad Details :

Headline :15% discount with promo: SAVE15

Text :Complete all-in-one smart alarm that allows you wirelessly monitor your home

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 67 61 31
Popularity 444 384 156
Dimensions 600 x 600 400 x 400 400 x 400
Creative Type Video Video Video
Network Instagram Instagram Instagram
Related Ads 1 1 1
Countries Canada,United States,Australia,United Kingdom Canada,Australia,United States,United Kingdom Canada,United States,Australia,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for Point: Soft Home Security in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free Point: Soft Home Security’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Point: Soft Home Security, you can click the app name below to view related reports.