Pokémon Masters EX Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pokémon Masters EX's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pokémon Masters EX.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pokémon Masters EX
App Name : Pokémon Masters EX
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : DeNA Co., Ltd.
Publisher : Instagram,Facebook,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Royale Summoners - War Of Dragon And Monster,SmartNews,Base Layouts & Guide for CoC
Total creative ads during the time period : 913
Duration : 597
Popularity : 59,693
Check ASO Keywords of Pokémon Masters EX
2. Pokémon Masters EX’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pokémon Masters EX in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pokémon Masters EX in the recent period. As of 2021-03-15, among the Pokémon Masters EX‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Pokémon Masters EX's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.2%,
Audience Network's proportion is 24.97%,
Facebook's proportion is 24.95%,
Instagram's proportion is 24.87%,
's proportion is .
In the date of 2021-03-15, Pokémon Masters EX‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Pokémon Masters EX
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pokémon Masters EX. We can see some advertising trends.
Top 1 Ad Creative of Pokémon Masters EX
Ad Details ：
Headline ：Pokémon Masters
Text ：Build a team of your favorite Trainers from throughout Pokémon history, and battle like never before in Pokémon Masters!
Top 2 Ad Creative of Pokémon Masters EX
Ad Details ：
Headline ：Pokémon Masters
Text ：Who will you meet on your journey to become champion? Team up with famous Pokémon Trainers in 3-on-3 battles!
Top 3 Ad Creative of Pokémon Masters EX
Ad Details ：
Headline ：Pokémon Masters
Text ：Build a team of your favorite Trainers from throughout Pokémon history, and battle like never before in Pokémon Masters!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 42 | 42 | 42 |
| Popularity | 209 | 197 | 195 |
| Dimensions | 800 x 800 | 720 x 720 | 720 x 720 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United States,Canada,United Kingdom | United States,United Kingdom,Australia,Canada | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pokémon Masters EX in recent advertising is Twitter, and the main creative type is Image.
In conclusion: The above is a free Pokémon Masters EX's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pokémon Masters EX, you can click the app name below to view related reports, or you can find more info in ASOTools.