Pop Ofertas Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pop Ofertas's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pop Ofertas.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pop Ofertas
App Name : Pop Ofertas
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Siamel Softwares
Publisher : Instagram
Total creative ads during the time period : 25
Duration : 89
Popularity : 2,696
Check ASO Keywords of Pop Ofertas
2. Pop Ofertas’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pop Ofertas in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pop Ofertas in the recent period. As of 2020-09-14, among the Pop Ofertas‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 33.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-14, Pop Ofertas's the proportion of networks impressions are placed like this:
Instagram's proportion is 36.94%,
Messenger's proportion is 36.94%,
Facebook's proportion is 26.13%,
's proportion is ,
's proportion is .
In the date of 2020-09-14, Pop Ofertas‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Pop Ofertas
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pop Ofertas. We can see some advertising trends.
Top 1 Ad Creative of Pop Ofertas
Ad Details ：
Headline ：Pop Ofertas
Text ：Aplicativo colaborativo para divulgação de ofertas de supermercados que usa qrcode da nota fiscal do consumidor eletrônica (NFC-e)
Top 2 Ad Creative of Pop Ofertas
Ad Details ：
Headline ：Pop Ofertas
Text ：Aplicativo colaborativo para divulgação de ofertas de supermercados que usa qrcode da nota fiscal do consumidor eletrônica (NFC-e)
Top 3 Ad Creative of Pop Ofertas
Ad Details ：
Headline ：Pop Ofertas
Text ：Aplicativo colaborativo para divulgação de ofertas de supermercados que usa qrcode da nota fiscal do consumidor eletrônica (NFC-e)
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 40 | 40 | 38 |
| Popularity | 220 | 218 | 207 |
| Dimensions | 1280 x 1279 | 1280 x 1279 | 1280 x 1279 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Pop Ofertas in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Pop Ofertas's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pop Ofertas, you can click the app name below to view related reports, or you can find more info in ASOTools.