Sodexo Uruguay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sodexo Uruguay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sodexo Uruguay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sodexo Uruguay
App Name : Sodexo Uruguay
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Sodexo Pass
Publisher : Instagram,Facebook,Un día más culto
Total creative ads during the time period : 189
Duration : 476
Popularity : 19,175
Check ASO Keywords of Sodexo Uruguay
2. Sodexo Uruguay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sodexo Uruguay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sodexo Uruguay in the recent period. As of 2021-05-23, among the Sodexo Uruguay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 31.91%, Playable Ads category's proportion is 0.0%, Image category's proportion is 68.09%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-23, Sodexo Uruguay's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.26%,
Instagram's proportion is 25.24%,
Facebook's proportion is 25.2%,
Messenger's proportion is 24.31%,
's proportion is .
In the date of 2021-05-23, Sodexo Uruguay‘s network with the most ads is Facebook and its proportion is 25.53%.
3. Top 3 Ad Creative Analysis of Sodexo Uruguay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sodexo Uruguay. We can see some advertising trends.
Top 1 Ad Creative of Sodexo Uruguay
Ad Details ：
Headline ：¡Encontrá tu promo!
Text ：¡Volvió el Festival de Pizzas a Sodexo Delivery! 😋🍕 Tus locales preferidos con descuentos y promociones únicas para que puedas disfrutar de la pizza, muzzarella o fainá que más te guste. Pedilas a través de nuestra app rb.gy/2147bc o en www.sodexodelivery.com
Top 2 Ad Creative of Sodexo Uruguay
Ad Details ：
Headline ：¡Encontrá tu promo!
Text ：😋🍕 ¡Festival de Pizzas con Sodexo Delivery! Tus locales preferidos con descuentos y promociones únicas para que puedas disfrutar de la pizza, muzzarella o fainá que más te guste. Pedilas a través de nuestra app rb.gy/2147bc o en www.sodexodelivery.com
Top 3 Ad Creative of Sodexo Uruguay
Ad Details ：
Headline ：¡Encontrá tu promo!
Text ：¡Volvió el Festival de Pizzas a Sodexo Delivery! 😋🍕 Tus locales preferidos con descuentos y promociones únicas para que puedas disfrutar de la pizza, muzzarella o fainá que más te guste. Pedilas a través de nuestra app rb.gy/2147bc o en www.sodexodelivery.com
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 52 | 52 | 52 |
| Popularity | 211 | 211 | 211 |
| Dimensions | 1200 x 628 | 1071 x 1071 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Messenger |
| Related Ads | 2 | 2 | 2 |
| Countries | Peru,Chile,Argentina,Panama,Spain,Paraguay,Mexico,Colombia,Venezuela,Cuba,Uruguay | Argentina,Chile,Spain,Paraguay,Panama,Cuba,Colombia,Peru,Venezuela,Mexico,Uruguay | Colombia,Mexico,Cuba,Chile,Argentina,Venezuela,Paraguay,Peru,Spain,Panama,Uruguay |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Sodexo Uruguay in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Sodexo Uruguay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sodexo Uruguay, you can click the app name below to view related reports, or you can find more info in ASOTools.