Koncepto Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Koncepto's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Koncepto.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Koncepto
App Name : Koncepto
Logo：
OS : Android
Network : Audience Network,Instagram,Facebook
Developer : SMQ Learning Solutions Pvt Ltd
Publisher : Instagram,YouCam Nails - Manicure Salon for Custom Nail Art,30 Day Fitness Challenge - Workout at Home,Bible Study - Study The Bible By Topic,Korean Food Recipes - 10k Recipes,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Text Free: WiFi Calling App
Total creative ads during the time period : 85
Duration : 763
Popularity : 5,559
Check ASO Keywords of Koncepto
2. Koncepto’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Koncepto in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Koncepto in the recent period. As of 2020-12-19, among the Koncepto‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-19, Koncepto's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2020-12-19, Koncepto‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Koncepto
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Koncepto. We can see some advertising trends.
Top 1 Ad Creative of Koncepto
Ad Details ：
Headline ：Score 90+ In Boards
Text ：Saksham Tutorials Launching
Special Boards Program
120 Days Short Term Program
for 10th & 12th Class
Free Trial Classes
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Top 2 Ad Creative of Koncepto
Ad Details ：
Headline ：Score 90+ In Boards
Text ：Saksham Tutorials Launching
Special Boards Program
120 Days Short Term Program
for 10th & 12th Class
Free Trial Classes
Limited Seats
Top 3 Ad Creative of Koncepto
Ad Details ：
Headline ：Score 90+ In Boards
Text ：Saksham Tutorials Launching
Special Boards Program
120 Days Short Term Program
for 10th & 12th Class
Free Trial Classes
Limited Seats
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 21 | 21 | 21 |
| Popularity | 107 | 106 | 106 |
| Dimensions | 1083 x 1083 | 1083 x 1083 | 1083 x 1083 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | India | India | India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Koncepto in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Koncepto's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Koncepto, you can click the app name below to view related reports, or you can find more info in ASOTools.