Popiwork Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Popiwork's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Popiwork.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Popiwork
App Name : Popiwork
Logo：
OS : Android
Network : Facebook,Audience Network
Developer : Popiwork Pte Ltd
Publisher : Korean Food Recipes - 10k Recipes,YouCam Nails - Manicure Salon for Custom Nail Art,7 Minute Workout,30 Day Fitness Challenge - Workout at Home,YouCam Perfect - Best Photo Editor & Selfie Camera,DU Cleaner – Memory cleaner clean phone cache,Blue Light Filter - Night Mode, Night Shift,AirBrush: Easy Photo Editor,Text Free: WiFi Calling App
Total creative ads during the time period : 110
Duration : 856
Popularity : 7,169
Check ASO Keywords of Popiwork
2. Popiwork’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Popiwork in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Popiwork in the recent period. As of 2020-09-13, among the Popiwork‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-13, Popiwork's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-13, Popiwork‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Popiwork
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Popiwork. We can see some advertising trends.
Top 1 Ad Creative of Popiwork
Ad Details ：
Headline ：App tuyển dụng nhân sự Part-Time
Text ：Popiwork - Joy to Unlock your Working Life We bring the latest part-time jobs from retail shops, restaurants, milktea shops, offices, entertainment companies and others which are around you to your mobile phone. Main Features: Job list of part-time jobs View the nearby jobs with all the job details....
Top 2 Ad Creative of Popiwork
Ad Details ：
Headline ：NHÂN VIÊN BÁN HÀNG THỜI TRANG CAO CẤP
Text ：Mãn nhãn với các sản phẩm hàng hiệu số 1 mỗi ngàyMáy lạnh phà phà giữa nắng gắt chán chê Dây đeo STAFF xịn xò của các thương thiệu thời trang nổi tiếng Công việc dành cho các tín đồ yêu thời trang là ở đây chứ đâu!
Top 3 Ad Creative of Popiwork
Ad Details ：
Headline ：WOW MILKTEA
Text ：NHÂN VIÊN BÁN TRÀ SỮA
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 80 | 51 | 58 |
| Popularity | 410 | 284 | 177 |
| Dimensions | 600 x 314 | 600 x 315 | 600 x 315 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 1 | 2 |
| Countries | United States,Vietnam | United States | Vietnam |
| Language | English | Vietnamese | Vietnamese |
Through the above analysis, we can see that the most effective channel for Popiwork in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Popiwork's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Popiwork, you can click the app name below to view related reports, or you can find more info in ASOTools.