Porte: Mobile Banking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Porte: Mobile Banking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Porte: Mobile Banking.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Porte: Mobile Banking
App Name : Porte: Mobile Banking
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Populus Financial Group, Inc
Publisher : Instagram,Facebook
Total creative ads during the time period : 140
Duration : 196
Popularity : 22,558
Check ASO Keywords of Porte: Mobile Banking
2. Porte: Mobile Banking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Porte: Mobile Banking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Porte: Mobile Banking in the recent period. As of 2021-03-15, among the Porte: Mobile Banking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 35.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 15.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Porte: Mobile Banking's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.68%,
Instagram's proportion is 27.16%,
Messenger's proportion is 25.46%,
Audience Network's proportion is 19.7%,
's proportion is .
In the date of 2021-03-15, Porte: Mobile Banking‘s network with the most ads is Facebook and its proportion is 27.5%.
3. Top 3 Ad Creative Analysis of Porte: Mobile Banking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Porte: Mobile Banking. We can see some advertising trends.
Top 1 Ad Creative of Porte: Mobile Banking
Ad Details ：
Headline ：Accessing Your Money
Text ：Another reason to sign up: Integrate with Apple Pay to easily access your money!
Top 2 Ad Creative of Porte: Mobile Banking
Ad Details ：
Headline ：Accessing Your Money
Text ：Another reason to sign up: Integrate with Apple Pay to easily access your money!
Top 3 Ad Creative of Porte: Mobile Banking
Ad Details ：
Headline ：Start Saving Now
Text ：Get your money up to 2 days faster with direct deposit and expect that Friday feeling a little earlier when you bank with Porte. 😏
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 111 | 111 | 148 |
| Popularity | 525 | 523 | 497 |
| Dimensions | 2048 x 2048 | 2048 x 2048 | 1125 x 1125 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 3 |
| Countries | Canada,United States,Australia,United Kingdom | United Kingdom,United States,Canada,Australia | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Porte: Mobile Banking in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Porte: Mobile Banking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Porte: Mobile Banking, you can click the app name below to view related reports, or you can find more info in ASOTools.