Potbelly Sandwich Shop Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Potbelly Sandwich Shop's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Potbelly Sandwich Shop.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Potbelly Sandwich Shop
App Name : Potbelly Sandwich Shop
Logo：
OS : Android
Network : Instagram,Facebook,Audience Network
Developer : Potbelly Sandwich Works
Publisher : Instagram,Facebook,SHAREit - Transfer & Share,TalkU Free Calls +Free Texting +International Call,Toolwiz Photos - Pro Editor,Tandem Language Exchange: Speak & learn languages,USA Weather forecast,Talkray - Free Calls Texts,Traffic Alerts with Navigation, Maps Directions
Total creative ads during the time period : 66
Duration : 1,173
Popularity : 15,113
Check ASO Keywords of Potbelly Sandwich Shop
2. Potbelly Sandwich Shop’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Potbelly Sandwich Shop in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Potbelly Sandwich Shop in the recent period. As of 2021-03-13, among the Potbelly Sandwich Shop‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, Potbelly Sandwich Shop's the proportion of networks impressions are placed like this:
Facebook's proportion is 55.6%,
Instagram's proportion is 44.4%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-13, Potbelly Sandwich Shop‘s network with the most ads is Facebook and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Potbelly Sandwich Shop
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Potbelly Sandwich Shop. We can see some advertising trends.
Top 1 Ad Creative of Potbelly Sandwich Shop
Ad Details ：
Headline ：View All Our Tasty Deal Options 👉
Text ：[SPECIAL OFFER] Feed 4 people for only $5 each! Order online or in store.
Top 2 Ad Creative of Potbelly Sandwich Shop
Ad Details ：
Headline ：Get Started on a Catering Order
Text ：Fall Catering Special: Get a Meal for 4 Voucher (worth $50) with any order of $250 or more!
Top 3 Ad Creative of Potbelly Sandwich Shop
Ad Details ：
Headline ：Get Started on a Catering Order
Text ：Fall Catering Special: Get a Meal for 4 Voucher (worth $50) with any order of $250 or more!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 111 | 113 | 113 |
| Popularity | 830 | 823 | 817 |
| Dimensions | 768 x 960 | 600 x 450 | 600 x 450 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | Canada,United States,Australia,United Kingdom | Australia,United Kingdom,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Potbelly Sandwich Shop in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Potbelly Sandwich Shop's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Potbelly Sandwich Shop, you can click the app name below to view related reports, or you can find more info in ASOTools.